When we do SEO (Search Engine Optimization), most of the time we think about optimizing web pages and images for the Google search results. After all, we really can get traffic and sales for ranking well in the Google search results pages. But, what about Twitter? Twitter has a search box, and people really do use it. Have you thought about doing SEO for the Twitter search results page? [Read more…]

Twitter has opened up the full archive of Tweets, going back to 2006, via their premium full-archive search endpoint, for developers. [Read more…]

In what may have a change of heart (or an overzealous automated ad system), Facebook has now approved my boosted post for a news blog post that I posted earlier. I originally wrote a news type blog post that reported that Facebook was prohibiting ads on its network that promoted cryptocurrencies, ICOs, and binary options. To get more exposure of my blog post, I boosted the post on my Facebook page. However, within about a minute, Facebook disapproved the ad and didn’t allow the boosted post to run. [Read more…]

Facebook’s automated systems disapproved a boosted news post about Facebook prohibiting ads that contain cryptocurrency, ICOs, and Binary Options on their ad platforms. As you might recall, yesterday I wrote a news post about how Facebook is prohibiting ads that contain information about cryptocurrency, ICOs (Initial Coin Offerings), and Binary Options. [Read more…]

Facebook has taken a bold move and banned all financial products and services ads on their platform that are related to cryptocurrency, ICO (Initial Coin Offerings), and Binary Options. In a blog post today, Facebook’s Rob Leathern, Product Management Director at Facebook, explained that they created a new policy: [Read more…]

There is a new reaction on Facebook, called Rainbow Pride Reaction. Currently, Facebook defaults to a few reactions that you can make on friends’ posts: Like (thumbs up), Love, Haha, Wow, Sad, and Angry. If you want to add the Rainbow Pride reaction, all you need to do is this: [Read more…]

Have you ever wondered about why or how the Facebook Like button appears on a website or web page? Well, typically the website’s owner or web designer places that Facebook Like button on the page, using code that Facebook provides them. Essentially, if you have a website, all you need is the code from Facebook (you get it here) and all you have to do is copy/paste that code. And, well, it appears like this: [Read more…]

Facebook is helping its advertisers create videos about their businesses. The videos are fairly short, typically about under 30 seconds, and are the business owner (or page owner) can customize it to their liking. From what I can tell, it’s limited to current Facebook Advertisers who have business pages on Facebook. [Read more…]

Facebook has created a competitor to Google’s AdSense program. The program, Facebook’s Audience Network, allows you to monetize your mobile app or website with ads from Facebook’s 2.5 million Facebook advertisers. [Read more…]

The official website of the White House, http://www.whitehouse.gov/, has a temporary redirect (a 302 redirect) set up from the HTTP version of their website to the HTTPs version of their website. You may already know that I’m a big fan of moving your website to a secure version (HTTPs), as I moved this website to HTTPs days after it was announced that HTTPs is a Google search engine ranking factor. But, the White House website is doing it wrong. [Read more…]

A tweet sent out by Virgin America (@VirginAmerica) appears to be totally inappropriate, although this might be their attempt at getting others to tweet (or write) about their tweet. Virgin America posted a lovely photo of Santa being pulled by the tail of a Virgin America airplane. The moon is also in this photo, as well. The tweet, posted by the official Virgin America account, simply said the following: [Read more…]

I am not sure if you have noticed, by Twitter has implemented what I would call a very innovative use of responsive web design. Responsive web design is where a website uses the same web design, but literally “changes” in a way that it looks good in any sized web browser–even on a tablet or smart phone.

In the case of Twitter, you can see what I call an innovative use of responsive web design when you resize your web browser. If your browser is more of a “normal” size, meaning that it takes up most of your desktop monitor’s screen, then it will look like this in the top left: [Read more…]

In an interesting, eye-opening study that Clickable recently did, they found that if you post more often on social media you won’t necessarily get more fans on social media. Clickable studied the social media accounts of major consumer brands and found that those brands who posted more often never had more social media fans in their industry category. [Read more…]

Business owners who have begun the process of content marketing and starting a blog for their company should note that they can use social media to help facilitate this process. One often overlooked methodology that should be considered is using social media for article research that will be published on your website or through offline publications. There are numerous ways that you can use social media to begin and complete the article research process. Here are four: [Read more…]

Klout is a site that measures your influence on the web, using social media sites. Essentially, the more influential you are on social media websites, the higher your Klout score is. The score goes from 1 to 100, and I would say that it’s pretty easy to get a Klout score of 30 or higher. Currently, my Klout score is 66, which is really not that bad if you ask me.

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Today, I feel honored to have been asked to participate in my first-ever Reddit AMA (Ask Me Anything). I’ve just kicked it off on the “Big SEO” section of Reddit, and welcome you to come ask me anything: [Read more…]

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I’m getting increasingly sick and tired of how Facebook’s timeline feed is utterly failing, time and time again. Yes, yet another Facebook Timeline Fail. We really don’t know what we are missing in our Facebook timeline, and this has to take the cake. 23 hours after severe weather and high winds were reported by our local emergency agency, Facebook decided to post their post in my timeline. [Read more…]

Ello is a new social network that has literally exploded onto the social networking scene. It’s in private beta right now, so you’ll need in Invite from someone to get an account. Think Facebook and Twitter combined into one social media network–without all of the ads, retweets, and “likes”. And there’s no algorithm behind their newsfeed or timeline. If someone you’re following or “friends” with posts or says “ello”, then you’ll see it in your feed. [Read more…]

We’ve always thought of Twitter as a social media site to connect with others and see their Tweets. But did you know that there a lots of people on Twitter who are looking for products and services that you may offer? For example, someone might ask their followers about real estate agents in the area. They might need some sort of Twitter marketing software. [Read more…]