A growing number of ecommerce sellers are reporting being targeted by a sophisticated and frustrating form of fraud abuse via PayPal. In a recent Hacker News thread, a startup founder described being bombarded with a stream of low-value purchases—each disputed within hours—made through PayPal’s Multiparty APIs on their digital marketplace. The attacks appear automated, intentional, and potentially damaging, especially for small businesses already operating on thin margins.
Algonomy, known for helping retailers automate key business decisions with AI, announced a fresh batch of retail-focused tools today. The company introduced three new solutions—Ensemble AI, Social Proof Messaging, and Active Content—designed to help retailers convert more shoppers by delivering faster, smarter, and more personalized digital experiences. [Read more…]
New research from GoDaddy shows that even as concerns about the national economy rise, small and microbusiness owners across the United States remain focused on their own success.
GoDaddy’s Small Business Research Lab surveyed 2,100 U.S. microbusiness owners and found that 49% expect the national economy to weaken over the next six months. That figure marks a 17-point jump from last year. Despite this, 66% of respondents believe their businesses will grow, and only 9% anticipate a decline in sales. [Read more…]
SOCi, a leader in AI-powered marketing solutions for multi-location businesses, has released its 2025 Consumer Behavior Index (CBI). The findings paint a sharp picture: traditional search strategies are crumbling under the weight of shifting consumer behavior. [Read more…]
A new international study by Constant Contact reveals something both surprising and revealing: while people say they value small businesses, most dramatically underestimate how many exist—and how vital they are. [Read more…]
Trustpilot is shifting the focus from collecting feedback to acting on it. The review platform just rolled out a fresh set of features built for companies that want more than just star ratings.
These new tools help companies make smarter decisions by using the reviews they already have. Instead of just showing off happy customers, brands can now pull real insights and adjust how they market, sell, and respond. Trustpilot calls this the next step in making trust measurable—and profitable. [Read more…]
It’s a debate that businesses and marketers have grappled with for years: Should a company publicly support a political side if its products or services aren’t inherently political? [Read more…]
A new study from Constructor confirms what retailers may have suspected but not fully understood: shoppers who use search bars are the biggest revenue drivers in ecommerce. While searchers only make up 24% of visitors, they account for a staggering 44% of all online revenue. [Read more…]
Running a small business right now is no walk in the park. Rising costs, inflation, and supply chain problems are squeezing budgets. Throw in political uncertainty, shifting trade policies, unpredictable consumer behavior, and more competition than ever, and simply making it through the week can feel like an accomplishment. [Read more…]
A major shift is happening in luxury marketing. North & Warren, a leader in digital marketing for high-end brands, has acquired Interluxe Group, a company known for crafting premium brand experiences. This merger brings together data-driven marketing with high-impact experiential campaigns, creating a powerhouse platform for luxury brands worldwide. [Read more…]
Students looking for a top-tier online marketing degree don’t have to look far—Rutgers Business School has once again landed in the Top 10 in the country, securing the No. 8 spot on U.S. News & World Report’s latest rankings for online master’s programs in business. [Read more…]
ChannelEngine has unveiled its groundbreaking Marketplace Shopping Behavior Report 2025, offering a detailed look at how global shopping habits are evolving with the rise of online marketplaces. [Read more…]
Sitecore has once again proven its prowess in digital experience innovation. The company has secured a Visionary position in the 2025 Gartner Magic Quadrant for Digital Asset Management (DAM) Platforms, thanks to its standout product, Content Hub. [Read more…]
A new player in marketing technology is making waves with a bold promise: to revolutionize how businesses connect with their audiences. Psympl, co-founded by industry veterans Ran Mullins and Brent Walker, has introduced an innovative platform powered by “Psychographic AI.” This cutting-edge tool is poised to transform marketing strategies by personalizing campaigns in ways that traditional methods could never achieve. [Read more…]
Refuel Agency has introduced Influyente, a groundbreaking marketing agency aimed at helping brands build meaningful connections with multicultural audiences. Backed by Refuel’s 35+ years of expertise in niche marketing, Influyente steps into a growing demand for campaigns that go beyond generic approaches. The focus? Precision targeting, authentic storytelling, and a results-driven strategy that speaks directly to Hispanic, Black, and other diverse communities across the U.S. [Read more…]
Episode Four, the creative agency renowned for delivering groundbreaking campaigns for brands like Adobe and Charles Schwab, has announced the launch of RYA™ (Radical Yet Acceptable). This innovative AI tool is set to transform marketing by providing instant cultural insights and generating creative ideas tailored to what Americans truly care about and how they spend their extra time and money. By combining cutting-edge technology with an unmatched data repository, RYA promises to take marketing strategies to a whole new level. [Read more…]
Best Practice Media is making waves in the marketing world with its latest acquisition of We Wild Women, a PR agency celebrated for helping entrepreneurs craft bold media strategies. Announced today, this move positions Best Practice Media as a full-service juggernaut in digital marketing, combining expertise in social media, digital advertising, and now, public relations. [Read more…]
Trustpilot, the global review platform known for connecting consumers and businesses, has landed a major legal victory in the United Kingdom. The company successfully took legal action against three websites—TPR, SMM Service Buy, and SMM 420—that were profiting from the sale of fake reviews. [Read more…]
Social Assurance, a front-runner in content management and marketing services for community banks, credit unions, and financial institutions, has rolled out an all-new task and project management suite that promises to revolutionize team collaboration and marketing efficiency. Available now to opt-in clients, this innovative set of features integrates effortlessly with the Social Assurance platform and its mobile app, providing clients with the tools they need—all without an added price tag. [Read more…]
Search Atlas has unveiled OTTO SEO, the world’s first autonomous AI-powered SEO agent. This innovative product aims to completely reshape how businesses manage search engine optimization (SEO), delivering unmatched efficiency, speed, and effectiveness. [Read more…]
In a major shake-up for the digital marketing world, SEMrush, the online visibility and content marketing powerhouse, has acquired Third Door Media. The acquisition includes well-known industry brands like Search Engine Land, SMX (Search Marketing Expo), MarTech.org, and Digital Marketing Depot. This strategic partnership promises a fresh wave of innovation and resources for marketers everywhere. [Read more…]
GetResponse has just thrown a lifeline to content creators everywhere. Today, the email marketing giant announced the launch of its Content Monetization Platform, a toolkit designed to help creators turn their expertise into cold, hard cash. From online educators to solopreneurs, this all-in-one platform arms users with powerful tools to create, market, and sell their content — and do it all without the typical headaches. [Read more…]
With the holiday season fast approaching, Canadian small businesses are feeling the heat – and it’s not from the festive lights. According to a new study from Constant Contact, inflation is squeezing the wallets of both shop owners and consumers, threatening to turn what’s typically the busiest time of year into a battle for survival. [Read more…]
DeepIntent has just launched a revolutionary platform that promises to be a game-changer for healthcare marketers. Introducing The DeepDive—an industry-first resource hub designed to arm healthcare marketers with the insights, tools, and professional development opportunities needed to excel in today’s competitive landscape. [Read more…]
Duda, the professional website builder renowned for its services to digital agencies and SaaS companies, has announced a game-changing integration with Square, the tech company simplifying commerce and financial services. This collaboration, revealed today, is set to enhance Duda’s native eCommerce solution by adding Square’s reliable and flexible payment options directly into the platform. [Read more…]
In a bold move to enhance its marketing intelligence platform, Funnel (www.funnel.io) has announced the acquisition of Adtriba (www.adtriba.com), a leading marketing measurement company. This strategic acquisition is set to expand Funnel’s product offering, incorporating advanced marketing analytics and Unified Marketing Measurement (UMM) to solidify its position as a global leader in marketing intelligence. [Read more…]
In a groundbreaking move to redefine digital marketing, Globant (NYSE: GLOB), a trailblazer in innovative technology solutions, has announced the launch of its Adobe Studio. This new venture combines Globant’s extensive expertise in marketing technology with cutting-edge generative AI and cross-industry business acumen, aimed at helping the world’s leading brands elevate their marketing strategies through Adobe Experience Cloud platforms. [Read more…]
Storyful, the global leader in social media intelligence and news, has launched an innovative new eBook titled “How Storyful Supports Newsrooms in the Quest to Go Viral.” This comprehensive guide is tailored specifically for the Latin American market, offering a detailed roadmap to creating and delivering compelling content that resonates with target audiences. [Read more…]
Xtend, a leading AI-powered marketing and analytics company, has announced the launch of an innovative suite of products designed to dramatically improve conversions in the critical lower marketing funnel. By harnessing the power of advanced data analysis and state-of-the-art AI strategies, Xtend is empowering businesses across e-commerce, fintech, travel, and more to achieve unprecedented growth and optimize their marketing efforts. [Read more…]
In an exciting development for businesses looking to enhance their content marketing strategies, lotus823, an award-winning marketing agency, has launched a revolutionary subscription service called OnlyCopy. This new offering delivers top-quality copywriting from lotus823’s team of professional writers at an affordable monthly rate, making premium content accessible to businesses of all sizes. [Read more…]
Invoca’s 2024 State of B2C Revenue Execution Report reveals how poor alignment between B2C marketing, sales, and contact centre teams is significantly impacting revenue growth.
In a startling revelation, Invoca’s latest report uncovers a major revenue obstacle for B2C companies: a massive disconnect between marketing and sales teams. Despite recognizing the critical need for alignment, only a fraction of businesses achieve it, leading to significant revenue shortfalls. [Read more…]
In an era where personalized customer experiences are crucial, MoEngage has just released its groundbreaking Customer Engagement Benchmarks Report for 2024, shedding light on powerful strategies for marketers in the USA and Canada. This comprehensive analysis, derived from a staggering 20 billion data points, offers vital insights into optimizing marketing campaigns through personalized, omnichannel customer experiences. [Read more…]
In Waltham, Massachusetts, Constant Contact, a leader in digital marketing solutions, has introduced an innovative tool, Campaign Builder, aimed at revolutionizing marketing for small and medium-sized businesses (SMBs). This new feature harnesses artificial intelligence (AI) to facilitate automated, multi-channel marketing campaigns that promise simplicity and effectiveness. [Read more…]
In a groundbreaking shift that promises to redefine the future of business across the globe, companies are increasingly integrating artificial intelligence (AI) into their operations. With the International Monetary Fund (IMF) projecting that AI will impact nearly 40% of jobs worldwide, industries are pivoting to adapt to this transformative wave. The Global AI Market is anticipated to skyrocket to over $1.75 trillion by 2030, according to Statista, underscoring the significant economic impact and opportunities AI is poised to deliver. [Read more…]
In its sixth iteration, Nielsen’s Annual Marketing Report has once again provided critical insights into the evolving landscape of global marketing strategies and ROI optimization. Released on April 25, 2024, this year’s report surveyed nearly 2,000 marketers worldwide to uncover how they plan to navigate through rising inflation, shifting consumer spending, and supply chain challenges to boost their advertising returns. [Read more…]
A new study released by Constant Contact, a leader in digital marketing and automation solutions, has shed light on the profound struggles small businesses face when it comes to marketing. The report, titled “Small Business Now,” draws insights from over 1,300 small business leaders across the United States, United Kingdom, Australia, and Canada, highlighting widespread issues like low confidence, limited time, and insufficient knowledge in marketing. [Read more…]
Constant Contact has teamed up with Square, blending the formidable forces of digital marketing automation with advanced Point of Sale technology. This new partnership aims to streamline sales and marketing efforts, making it easier than ever for small businesses to engage customers and enhance loyalty post-purchase. [Read more…]
In an ever-evolving digital landscape where small to medium-sized businesses (SMBs) often find themselves struggling to keep up, Complete Business Marketing (CBM) has stepped in with a game-changing solution that promises to put them back in the lead generation race. Hailing from San Diego, CA, CBM’s latest innovation, the ‘Gemini AI’ powered SaaS marketing solution, is tailor-made for SMBs looking to navigate the complexities of online marketing and lead generation with ease and efficiency. [Read more…]
In an innovative leap forward for retail marketing, Archway, a renowned leader in marketing execution, has joined forces with Swiirl, an AI-driven platform that forges connections between brands and local content creators. This dynamic duo is setting out to transform the retail landscape by embedding localized, authentic marketing content into stores, directly engaging communities and supporting schools in the process. [Read more…]
In an innovative leap forward for small businesses, Constant Contact, a beacon of hope for small enterprises and nonprofits, has partnered with Telgorithm to carve out new territories in the digital marketing landscape. This dynamic duo is breaking down barriers previously faced by sole proprietorships, enabling them to harness the power of SMS marketing without the need for a federal Employer Identification Number (EIN) or tax ID. [Read more…]