The AI category on BillHartzer.com explores how artificial intelligence is reshaping search, marketing, technology, and everyday business operations. This section features news articles, product announcements, research insights, and practical analysis of how AI tools and platforms are evolving. From breakthroughs in machine learning to major updates from leading tech companies, each post examines the real impact of AI on digital strategy and user behavior. Readers can expect clear, informed commentary rooted in Bill Hartzer’s deep experience with search, analytics, and emerging technologies—making this category a go-to resource for understanding AI’s accelerating role across industries.
An expert witness sat for a deposition last year and was asked to produce the prompts he had typed into an AI system as he prepared his report. He did not have them. He had not kept them, because nobody had told him to, and no rule said he had to. [Read more…]
Semrush released a second study of ChatGPT topic behavior on August 3, and it answers the question the first one left hanging. The July research told us that domain-level SEO metrics do a poor job of predicting who owns a topic. This one identifies what does a better job, and the answer has an uncomfortable edge to it. [Read more…]
Semrush has published a study that puts real numbers behind an argument the search industry has been having since ChatGPT started answering buying questions. Does any brand actually own a topic inside an AI (artificial intelligence) assistant, or do the answers reshuffle every time someone asks? [Read more…]
AI software development is moving quickly from an interesting experiment into a serious alternative to traditional application development. Now, a new platform backed by a publicly traded domain and technology company is taking aim at one of the less-discussed problems in AI-assisted development: who actually owns and controls the software after the AI builds it?
accessiBe is adding a conversational AI layer to its accessibility widget, giving website visitors a new way to request accessibility adjustments, ask questions and find information without having to work through a traditional settings menu.
Viral Nation is taking its social-first approach into a rapidly developing area of digital marketing with the launch of AI Discovery, a new Generative Engine Optimization (GEO) offering aimed at helping brands influence how artificial intelligence systems understand, describe and recommend them.
