AdCellerant, a leader in marketing technology and services, has announced the launch of two groundbreaking products: Streaming TV Plus and Streaming TV Premium. These new offerings are set to revolutionize how advertisers reach and engage with their target audiences through Streaming TV platforms.
With the digital advertising landscape rapidly evolving, AdCellerant’s latest innovations come at a crucial time. As Candace Rhodes, Senior Vice President of Operations at AdCellerant, puts it, “With the imminent cookie deprecation, it’s essential that we step up our game with products that not only meet but exceed the modern advertiser’s needs. Streaming TV Premium is designed to navigate these changes flawlessly.”
Streaming TV Plus is poised to set a new standard in the industry, boasting a high ad completion rate of over 90%. This service allows advertisers to deliver impactful ads across various devices, enhancing reach and viewer engagement. The platform offers advanced features such as cross-device attribution, 24/7 pacing and reporting, and sophisticated audience targeting tools, ensuring that advertisers can fine-tune their campaigns for optimal ROI.
On the other hand, Streaming TV Premium offers an exclusive advertising experience. This premium service provides advertisers with access to subscriber-only content, guaranteeing that ads are displayed alongside high-quality programming on both large and small screens. Like Streaming TV Plus, it features a completion rate of over 90%, along with comprehensive tracking and targeting capabilities, making it an ideal choice for brands looking to enhance awareness and drive conversions.
Both products build on the success of AdCellerant’s Addressable Streaming TV product, which has already made a significant impact by offering precise micro-targeting and foot traffic attribution, alongside powerful brand-building opportunities.
These innovative solutions affirm AdCellerant’s commitment to pioneering new paths in digital advertising. By enabling more precise and effective audience engagement, AdCellerant not only helps advertisers achieve better outcomes but also enhances the viewing experience for consumers, making advertising less intrusive and more relevant.
For businesses and advertisers eager to explore these new opportunities, more information is available on AdCellerant’s comprehensive suite of products at their website. Here, advertisers can find detailed insights into how AdCellerant can help leverage cutting-edge technology to connect with audiences in meaningful and impactful ways.
AdCellerant is a renowned partner for media companies and agencies, providing access to premium digital marketing technology and solutions. The company is dedicated to helping businesses of all sizes achieve growth and measurable results through its advanced technology and customer-centric service approach, all backed by its proprietary platform, Ui.Marketing.