By Bill Hartzer, March 5, 2020 at 9:33am CST.
Google Webmasters produced a video about hiring an SEO specialist. In the video, they give some good tips about what you should look for when hiring an SEO. For example, they suggest that you shouldn’t hire an SEO that give you bad advice or recommends bad shortcuts, and SEOs that violate Google’s Webmaster Guidelines. That’s all great. But in the video, they seem to suggest that companies looking to hire an SEO should ask them to provide a technical audit of the website. Even before they’re hired. Should an SEO provide a technical audit, for free, to a website even before they’re hired? Absolutely not. Here’s why. [Read more…]