In a strategic move set to revolutionize marketing for credit unions, Solutions Metrix and Rain Local have announced their partnership. This collaboration aims to provide financial institutions with an integrated approach to customer relationship management (CRM) and digital marketing.
A Unified Solution for Credit Unions
Solutions Metrix, a leader in CRM integration and consulting, is teaming up with Rain Local, an innovative digital marketing firm specializing in financial institutions. Together, they offer a comprehensive solution that enhances CRM capabilities with advanced advertising technologies. This partnership is designed to help financial organizations navigate digital transformation with greater ease and reduced risk.
Sebastien Forget, President of Solutions Metrix, highlighted the benefits of this partnership. “By combining our expertise, we offer credit unions a one-stop-shop solution, reducing the number of external vendors and contacts required. This approach enhances efficiency, allowing clients to focus more effectively on running their business.”
Enhancing CRM with Cutting-Edge Marketing
The strategic alliance between Solutions Metrix and Rain Local will enable financial institutions to launch more targeted, effective, and measurable advertising campaigns directly from their CRM systems. Rain Local’s proficiency in digital marketing, especially in in-app mobile marketing, paid search, and social media, complements Solutions Metrix’s CRM expertise perfectly. This cooperation allows for better segmentation of member data, enabling credit unions to personalize and humanize their communication with members.
James, Head of Sales at Rain Local, emphasized the competitive edge this partnership provides. “Through this strategic alliance, we are not only advancing our offerings but also equipping credit unions with tools to leverage detailed customer data and make informed marketing decisions.”
A Wealth of Experience and Expertise
Both companies bring years of experience and proven strategies to the table. This partnership does more than combine two services; it creates a significant competitive advantage in the market. Rain Local and Solutions Metrix believe their combined efforts will provide credit unions with the expertise and best practices necessary to excel in today’s digital landscape.
Rain Local specializes in mobile marketing for banks and credit unions, offering federally compliant ads that generate clear ROI. As a full-service platform, Rain Local manages everything in-house, from creative development to detailed reporting. They leverage mobile GPS technology to serve interactive ads customized based on user location and utilize consumer data to target ads based on demographics, interest, and purchase intent.
For more information, visit Rain Local or contact them directly here.
With over 15 years of experience, Solutions Metrix is a dedicated partner for digital transformation and change management. Their CRM solutions for credit unions are designed to foster personalized member experiences and employee satisfaction with streamlined operations. From consulting on industry best practices to custom roadmap building and implementation, Solutions Metrix places user adoption at the heart of every project.
For more information, visit Solutions Metrix.
Credit unions looking to enhance their marketing strategies and streamline their operations will find this partnership between Solutions Metrix and Rain Local to be a game-changer. Don’t miss the opportunity to leverage this powerful collaboration for your organization’s growth and success.
