Google Webmaster Tools, now called Google Search Console (for several years), has moved their Twitter account from @googlewmc to @googlesearchc. This is in line with their launch of the Google Search Central, where they're changing their name, … [Continue reading]
In episode 46 of the Digital Marketing with Bill Hartzer podcast, I talked about Email Deliverability. If you send or receive email from your domain name, it's important to make sure you have DMARC, DKIM, and SPF records set up in your DNS. This will … [Continue reading]
Microsoft has rebranded its Bing search engine and given it a new name: Microsoft Bing. Most of us will most likely continue to refer Microsoft's search engine as "Bing", but Microsoft would like us to now refer to their search engine as Microsoft … [Continue reading]
On episode 44 of the Digital Marketing with Bill Hartzer podcast, I spoke with Beck Power from Power Creative Media. We talked about re-purposing content, as well as building authority on social media. … [Continue reading]
On this episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Naira Perez from SpringHill Digital. We talked about paid media, creating audiences, defining your audience, and potential customers. We also talked about budgets for … [Continue reading]
A Reddit user, Reckoner6777, set up a Google Account and an Apple ID with a fake birth date. According to the user, they only used this fake birthdate with Google and Apple. Now, however, that fake birth date is showing up on the user's credit … [Continue reading]
What exactly is Bill Hartzer disease, and how do you get it? Is it a real disease? That's a good question, I've been asking myself this for well over 5 years now. Maybe longer than that. Several years ago, when I started searching for my own name, … [Continue reading]
A company called Web Host Agents continues to send businesses an invoice for web hosting services. The problem is that the invoice is fake, and Web Host Agents doesn't currently host the company's website. It's a fake invoice, a sales tactic that's … [Continue reading]
On the latest episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Duane Forrester of Yext about search intent and internal site search. … [Continue reading]
Google has lost ownership to one of their Blogspot domain names. Blogspot is the former name of the blogging service that allowed bloggers to create and post their own blog for free. Blogspot.com redirects to Blogger.com, where you can continue to … [Continue reading]
On this episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Peter Leshaw, a Digital Marketing Strategist. We talked about in-house digital marketing and the importance of establishing KPIs at the beginning of any digital … [Continue reading]
In this episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Mark Traphagen from SEO Clarity. We discussed Schema Markup for Websites, as well as Schema Markup and On Page SEO tools. Tools mentioned include SEO Clarity's … [Continue reading]
In the last Quarter of 2019, I've launched the Digital Marketing with Bill Hartzer Podcast. It can be found on most of the popular podcasting platforms, including Apple Podcasts, Spotify, iHeartRadio, Google Podcasts, Castbox, Deezer, Podcast Addict, … [Continue reading]
Google has lost an appeal to a patent infringement lawsuit that has been ongoing for several years now. The case, Google, LLC vs. Netlist, Inc., is a case where Google argued that a patent owned by Netlist, Inc. was invalid. Google claimed that part … [Continue reading]
Adobe will remove the Adobe Flash Player from its website after December 2020. This means that we are essentially seeing the EOL End of Life of the Flash Player. If your website was originally build in Flash and it requires the Flash Player in order … [Continue reading]
Google continues it's attack on the URL so to speak, showing URLs less than they have been in the past. In this latest attack on the URL, Google seems to be "pressing on with new plans to hide all parts of web addresses except the domain name." … [Continue reading]
On the latest episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Grant Simmons from Homes.com. We talked about SEO for large websites, the importance of partnerships for traffic, and search engine indexing. Also discussed was … [Continue reading]
As you might be aware, Avast shut down Jumpshot, and its shutdown affected several keyword research tools that relied on that data. I uncovered some interesting information regarding keyword search volume data while looking at data from some of the … [Continue reading]
The domain name registrar GoDaddy sent emails to some current customers. The email, which was a legitimate email and not a phishing attempt, told the customer that they had a credit on their account. However, what is alarming is that the email being … [Continue reading]
The website Schema.org is down, currently showing a "500 Server Error". A 500 Server Error could be the result of several different things, such as too much traffic for the server to handle, a Denial of Service Attack, or a misconfiguration on the … [Continue reading]