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Home » Internet Usage » Top United Kingdom Internet Rankings for January 2008

Top United Kingdom Internet Rankings for January 2008

Posted By Bill Hartzer on February 28, 2008at 6:16 am

comScore

comScore, Inc. has released its January 2008 rankings of the largest and fastest-growing Internet web properties and site categories in the United Kingdom. The rankings are based on data taken from the comScore World Metrix audience measurement service.

In January 2008, there was an increase to the travel, career, tax, and real estate web sites. This was mostly due to the people in the UK looking back at the last year and making future plans for 2008.

Moneysupermarket.com grew 79 percent to 6.6 million visitors, becoming the U.K.’s 20th ranked property in January 2008.

The data released by comScore is as follows:

Top Gaining Site Categories for January 2008

    Top 10 Gaining Site Categories by Number of U.K. Unique Visitors 
    January 2008 vs. December 2007 
    Total U.K., Age 15+ - Home and Work Locations(i) 
    Source: comScore World Metrix  
     
                                              Total Unique Visitors (000) 
                                             Dec-2007    Jan-2008   % Change 
     
    Total Internet : Total Audience           32,981      33,254        1% 
    Car Rental                                   837       1,505       80% 
    Career Resources                           3,175       5,307       67% 
    Job Search                                 2,471       4,128       67% 
    Hotels/Resorts                             7,072      10,864       54% 
    Airlines                                   6,852      10,000       46% 
    Online Travel Agents                       9,480      13,534       43% 
    Taxes                                         86         121       42% 
    Training and Education                     1,937       2,714       40% 
    Real Estate                                6,746       9,450       40% 
    Career Services and Development            8,563      11,674       36% 
     
    (i)   Excludes traffic from public computers such as Internet cafes or 
          access from mobile phones or PDAs.

Top Gaining Properties for January 2008

    Top 10 Gaining Properties by Number of U.K. Unique Visitors(i) 
    January 2008 vs. December 2007 
    Total U.K., Age 15+ - Home and Work Locations(ii) 
    Source: comScore World Metrix  
     
                                              Total Unique Visitors (000) 
          Property                           Dec-2007    Jan-2008   % Change 
     
    Total Internet : Total Audience           32,981      33,254        1% 
    First Choice Holidays PLC                  1,612       3,874      140% 
    Arcandor AG                                1,877       4,396      134% 
    TUI Group                                  2,065       4,577      122% 
    British Airways                            1,963       3,564       82% 
    Moneysupermarket.com Financial Group       3,699       6,627       79% 
    Priceline.com Incorporated                 1,651       2,864       73% 
    Travelport                                 1,618       2,760       71% 
    JOBCENTREPLUS.GOV.UK                       1,825       3,111       70% 
    Reed Elsevier Group                        1,894       3,213       70% 
    EasyGroup                                  2,506       4,237       69% 

    (i)   Ranking based on the top 100 U.K. properties in January 2008.
    (ii)  Excludes traffic from public computers such as Internet cafes or 
          access from mobile phones or PDAs.

Top 25 Properties for January 2008

    Top 25 Properties by Number of U.K. Unique Visitors(i) 
    January 2008 vs. December 2007 
    Total U.K., Age 15+ - Home and Work Locations(ii) 
    Source: comScore World Metrix  

                                                                     Total 
                                                                     Unique 
                                                                    Visitors 
    Jan-08     Dec-07                                                 (000) 
     Rank       Rank                Property                         Jan-08 
     
     N/A          N/A         Total Internet : Total Audience        33,254 
      1            1          Google Sites                           29,633 
      2            2          Microsoft Sites                        28,102 
      3            3          eBay                                   21,363 
      4            4          Yahoo! Sites                           21,208 
      5            5          BBC Sites                              19,176 
      6            6          Amazon Sites                           14,628 
      7            8          Ask Network                            14,542 
      8            9          Wikipedia Sites                        14,005 
      9           10          FACEBOOK.COM                           12,840 
     10           15          Lycos Europe Sites                     11,886 
     11           11          Fox Interactive Media                  11,816 
     12          N/A          AOL LLC(i)                             11,372 
     13           14          BEBO.COM                               11,359 
     14           13          Apple Inc.                             11,217 
     15           18          DMGT                                   10,722 
     16           16          CNET Networks                           9,525 
     17           12          Home Retail Group                       9,219 
     18           17          Tesco Stores                            8,827 
     19           20          British Sky Broadcasting (BSkyB)        8,097 
     20           60          Moneysupermarket.com Financial Group    6,627 
     21           23          Adobe Sites                             6,554 
     22           31          News International                      6,359 
     23           55          Expedia Inc                             6,337 
     24           28          Virgin Group                            6,270 
     25           25          Orange Sites                            6,183 

    (i)   Ranking based on the top 100 U.K. properties in January 2008.
    (i)   Excludes traffic from public computers such as Internet cafes or 
          access from mobile phones or PDAs.
    (iii) Beginning with January 2008 comScore data, Time Warner Network has 
          now been divided into AOL LLC, which includes all AOL related 
          entities, and Time Warner - Excluding AOL

Filed Under: Internet Usage

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