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Bill Hartzer

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The AI category on BillHartzer.com explores how artificial intelligence is reshaping search, marketing, technology, and everyday business operations. This section features news articles, product announcements, research insights, and practical analysis of how AI tools and platforms are evolving. From breakthroughs in machine learning to major updates from leading tech companies, each post examines the real impact of AI on digital strategy and user behavior. Readers can expect clear, informed commentary rooted in Bill Hartzer’s deep experience with search, analytics, and emerging technologies—making this category a go-to resource for understanding AI’s accelerating role across industries.

PR Newswire’s Amplify vs. The Competition: Why This AI Platform Could Change Corporate Communications

Posted on September 22, 2025 Written by Bill Hartzer

PrNewswire Amplify

PR Newswire Unveils Amplify: An AI Platform Poised to Redefine Press Release Distribution

PR Newswire has announced Amplify, a new AI-powered platform that blends the company’s seven decades of press release distribution with modern automation. For communicators, this is more than another tool—it’s a recognition that the way stories are discovered, shared, and measured has fundamentally shifted. Amplify promises to take a single press release and transform it into a multichannel campaign, backed by data, creative automation, and global reach.

[Read more…]

Filed Under: AI

GraceBlocks Bets Big on Google Gemini—And Small Businesses Win

Posted on September 22, 2025 Written by Bill Hartzer

From a fiew basic inputs, GraceBlocks can apply intelligence at scale to serve your use case.

GraceBlocks Embeds Google Gemini Models to Deliver AI-Powered Workflows

GraceBlocks has announced a major upgrade to its platform: full integration of Google’s Gemini 2.0 Flash and 2.5 Pro models. This development signals a clear step forward in making advanced automation tools accessible for small-to-medium businesses (SMBs) and human resources (HR) teams. For many organizations, the barrier to entry with artificial intelligence has been cost, complexity, and the need for specialized staff. GraceBlocks aims to remove those hurdles by embedding intelligence directly into its customizable database platform.

[Read more…]

Filed Under: AI

Shoppers Say AI Knows Them Better Than Their Partners—Constructor-Shopify Report Reveals Why

Posted on September 18, 2025 Written by Bill Hartzer

AI Is Winning Over Shoppers: New Report Finds 45% Don’t Care if Recommendations Come from Humans or Algorithms

Constructor and Shopify have released their third annual State of Ecommerce report, and the findings capture how far artificial intelligence (AI) has moved from novelty to habit. Based on a survey of 1,500 consumers across the U.S., U.K., and Germany, the 2025 study shows that nearly half of shoppers (45%) are indifferent to whether product picks come from people or algorithms. As long as the recommendation fits, the source doesn’t matter.

[Read more…]

Filed Under: AI

Future Shopper 2025: Why AI Is Saving Search and Exposing Retail’s Biggest Weaknesses

Posted on September 18, 2025 Written by Bill Hartzer

Future Shopper 2025: AI Sparks a Search Revival as Brands Struggle with Customer Experience

VML has released its ninth annual Future Shopper study, and the findings send a wake-up call to retailers. Despite years of digital growth, many brands are still falling short on customer experience. The research, which surveyed more than 25,000 consumers across 16 countries, shows that 45 percent of shoppers abandon carts because online stores are too frustrating to use. Half of consumers believe businesses don’t understand what customers want from digital channels. Those are staggering numbers in 2025.

[Read more…]

Filed Under: AI

AdLift’s New Tool Shows If AI Models Are Talking About Your Brand—or Ignoring It

Posted on September 16, 2025 Written by Bill Hartzer

Brand Share of Voice (BSOV)

AdLift Introduces AI Citation Tracking With New Tesseract Feature

AdLift has rolled out a new feature for its AI visibility platform, Tesseract, that promises to change how brands measure influence in search. The addition, called Brand Share of Voice (SOV), focuses on one of the biggest shifts happening today: the rise of AI-generated answers replacing traditional search results. For marketers who have long relied on rankings, this shift raises a serious question—how do you measure visibility when users no longer click but still consume information? AdLift’s answer is to follow the citations that AI models choose to display. [Read more…]

Filed Under: AI

New Report: 70% of Shoppers Ready to Use AI for Holiday Gifts, Retailers Risk Missing Out

Posted on September 11, 2025 Written by Bill Hartzer

Coveo Solutions Inc--Coveo Holiday Report- More than 70- of Cons

Coveo Holiday Report Finds Shoppers Turning to AI for Gift Buying

Coveo has published its 2025 holiday shopping report, and the message is unmistakable: shoppers want generative AI (GenAI) to be part of their holiday gift experience. More than 70% of consumers surveyed said they would use GenAI to shop this season. That includes 85% of Gen Z and Millennials, two groups that now set the pace for digital shopping trends. The survey covered 6,000 adults across the U.S., U.K., Australia, and New Zealand and points to a widening gap between consumer demand and retailer readiness.

[Read more…]

Filed Under: AI

New Startup Brandjet.ai Wants to Tell You What AI Really Thinks of Your Brand

Posted on September 11, 2025 Written by Bill Hartzer

BrandJet

Brandjet.ai Officially Launches With New AI Brand Intelligence Platform

Brandjet.ai has officially stepped into the spotlight with a mission that cuts straight to the heart of modern marketing: understanding how brands are seen not only by customers but also by the algorithms that mediate so many of those interactions. The Seattle-based startup announced its launch this week, positioning itself as a new kind of tool for marketers, communication professionals, and growth leaders who are tired of piecing together incomplete pictures of reputation from fragmented sources. Instead, Brandjet.ai aims to centralize those insights in one platform built for speed and clarity.

[Read more…]

Filed Under: AI

New Report Reveals the Hidden Roadblocks Slowing AI Adoption in Major Companies

Posted on September 10, 2025 Written by Bill Hartzer

Bounteous White Paper Exposes Misalignment Blocking AI Progress

Bounteous, a global consultancy known for digital transformation work, has published a new white paper that puts a spotlight on the organizational gaps slowing artificial intelligence adoption. Titled The AI Whitespace: Addressing Challenges to Unlock Potential, the report draws on insights from 314 senior executives in North America and Europe. The research highlights a striking paradox: while nearly every large enterprise is using AI and most are already seeing returns, internal misalignment and uneven training are preventing businesses from scaling adoption across the enterprise.

[Read more…]

Filed Under: AI

Canvas Score Launches with AI Review Replies and Pricing That Fits Any Business

Posted on September 9, 2025 Written by Bill Hartzer

canvas score

Roya.com Introduces Canvas® Score for Local Businesses

Roya.com, a digital marketing SaaS company based in San Diego, has launched Canvas® Score, an AI-driven platform built to help service-based businesses generate referrals, manage online reviews, and measure customer satisfaction. The platform combines automation with reputation management, giving local businesses a way to strengthen visibility and loyalty without adding more manual work to their day.

[Read more…]

Filed Under: AI

AI Agents Now Fix Content Before You Even Notice

Posted on September 9, 2025 Written by Bill Hartzer

siteimprove

Siteimprove and Optimizely Announce First AI Agent-to-Agent Integration

Siteimprove has partnered with Optimizely to launch the first AI agent-to-agent integration. This move connects Siteimprove.ai with Optimizely’s Opal agents to automate compliance and improve content performance directly inside the Optimizely Content Management System (CMS). For enterprises that manage complex websites and content operations, the promise is clear: less manual labor, fewer compliance risks, and stronger performance baked in from the start.

[Read more…]

Filed Under: AI

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