2008 Survey Says Undergrads Want to Work for Google
The 2008 Universe IDEAL(TM) Employer Survey says that undergrads’ desire to work for Google is growing. The survey also reports that the demand to work for Ernst & Young made a big jump over laster year. Job security and the work-life balance are reportedly top concerns.
Nearly one in five undergraduate students chose Google (17.1 percent this year) as their IDEAL(TM) Employer. Google’s popularity grew this year, 13 percent of undergraduate students chose it as IDEAL(TM) in 2007.
Walt Disney (who came in 13 percent this year) cam in second in the survey results. Apple Computer (10 percent) was third, and Ernst & Young jumped up eight positions since 2007 to be fourth. Ernst & Young edged out the U.S. Department of State (who came in at 9 percent). Goldman Sachs, Deloitte, Peace Corps, NASA, and PricewaterhouseCoopers completed the top 10 list.
For the 2008 survey, 43,313 students from 195 colleges and universities participated in the Undergraduate Edition of the Universum IDEAL(TM) Employer Survey. This was the largest survey of its kind in the United States.
In the survey, undergraduate college students answered questions about their career expectations like their top industries, their career goals, their communication preferences, their salary expectations, and their IDEAL(TM) employers.
According to the the UNIVERSUM Communications, “The career goals of undergraduate respondents directly reflect attitudes about work and current economic and social events. An overwhelming 64 percent of students feel that a work-life balance is the most important career goal, job security and stability (45 percent) came second. Third on the list is being dedicated to a cause or to feel they are serving a greater good (44 percent) followed by being competitively or intellectually challenged (39 percent), and to be a leader or manager of people (33 percent).”
UNIVERSUM Communications says that Working in an organization like the U.S Dept. of State allows undergraduate students to achieve top career goals like giving back to the community and their financial goals which is why government/public service remains the No. 1 industry. Healthcare came in second followed by accounting (public), education/teaching, and marketing/advertising.
This year, undergraduate students are expecting, on average, $50,640 one year after graduation, and $96,438 after five years.
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Jun 19th 2008
I can see why the youth would be so excited about working for Google. They’re young and don’t realize that the biggest newest thing will soon be taken over by the next newest and greatest thing. The best companies to work for are the ones that have been around for a while and have proven that they can weather a storm as well as adapt to change. It is yet to be seen whether Google will be able to continue its speedy incline in the next decade.
Jun 19th 2008
the survey was JUST NOT needed
everyone..literally everyone will love to work for Google when he/she comes to know about the facilities which big G offers..
food..lavish life…lavish buses for pick and drop…and what not…
it is heaven…but you need the entry fee…BRAINS
Jun 19th 2008
Judging by all the Apple products that I see on school campuses, it’s pretty obvious that a lot of these kids wouldn’t mind working for one of the hottest companies right now. They have great products, and I’m sure a great work environment for their engineers etc. On the other hand, the situation is probably quite different working at a retail Apple shop.
Jun 20th 2008
I mean come on who would love working for Google. That is a Resume Booster for sure!
And for Sherrie’s comment, Google isn’t going anywhere anytime soon. Those who adapt survive and some companies that have been around a while fail to remember that!
Jun 23rd 2008
Ha! Not a surprising survey really. I bet ten years ago they would all said Microsoft!
Jun 24th 2008
Although trends that determine how an ideal employer should look like Google being first on the list is no surprise. What actually might be somewhat surprising is that having balance between work and life wins by such high margin in career goals. I’d expect young people to be maybe more ambitious and willing to burn out to prove themselves rather than just have comfortable job above all.
Jun 26th 2008
Google definitely has its perks. I am surprised that the life/work balance was so high. I would say my thing I look for is being dedicated to a cause or to feel I am serving a greater good. I want to feel like I make an impact. But hey, Google, you can call me anytime. i would love to bring my dog to work in my pajamas, get free lunch, doctor appointments and massages.
Jun 27th 2008
i would really love to work at google, it would be a dream come true for me and most of us.
Jun 29th 2008
Does it mean that students in these days are wanting to do something challenging and creative. Along with huge growth of products by Google, it is going technical. In a few more years, it will be difficult for an ordinary webmaster to handle all products and webmasters will have to hire highly educated staff for that,
Jun 29th 2008
Right out of school students are just looking for the biggest name to drop in front of their friends. They soon come to realize that working for the big man isn’t always all its cracked up to be.
Jun 30th 2008
It’s all because Google has established itself as the titan in internet world. I bet only 1% of the people living in today’s world don’t know what Google is. Anyway, unless you are a genius else Google won’t spend a penny on you to work for them. I have friends working in Google get really high pay !! The survey opens up my eyes anyway. Keep up !