ICONSTAFF has an opening for a motivated, organized and energetic Advertising Inventory Analyst. The successful candidate must be smart, energetic, organized ad operations professional. S/he must possess excellent problem solving and analytical skills, be detail oriented, able to multitask in a fast paced and challenging work environment. S/He have to be good with numbers and calculations, have an in-depth understanding of ad serving back-end and front-end systems and be a team player.
The Ad Inventory Analyst is responsible for the delivery of the following critical tasks.
Running various reports from the ad server and site analytics application
Manipulate and analyze data in order to create an in-depth holistic understanding of ad inventory situation across multiple domains and audience
Analyze seasonality patterns for different domains, markets, segment of visitors, watch destinations, etc.
Update forecast based on the seasonality trends, verify and ensure accuracy of forecasting at any moment
Work closely with US and EU ad sales management to communicate inventory situation and ensure optimal use of ad inventory for the benefit of both teams
Search for the ways to create new ad inventory, optimize usage of existing inventory, improve performance of advertising campaigns and help maximizing ad revenue
Analyze roots of underdeliveries make recommendations on how to insure delivery and better performance
Produce inventory reports/analyses showing inventory situation across multiple sites/domains/IP addresses, etc to help make decisions on how to optimize inventory usage
Must possess a BS/BA degree with a minimum of 4 years of internet business experience.
Campaign management & trafficking experience,
Excellent knowledge of Excel and other data manipulation tools
Must be comfortable with manipulating and analyzing large datasets, have analytical mind set and passion for numbers
Knowledge of ad serving technology – Dart strongly preferred.
Keen eye for detail
Strong teamwork skills.
Great interpersonal skills are required
Excellent written and oral communication skills.
Ability to work under pressure to meet tight deadlines.
This role is Boston and New York based with compensation packages between $70k and $120k commensurate with experience. Please contact Domenic Costagliola for more information:
Work: 978-521-9190 x12