In a significant move poised to shake up the digital marketing landscape, Pittsburgh-based Level Agency has announced its acquisition of WebMechanix, a renowned digital marketing agency. This merger, backed by private equity firm Dubin Clark, is set to amplify Level Agency’s capabilities in key sectors including B2B, SaaS, and financial services.
The strategic acquisition positions Level Agency as a formidable player in digital direct marketing, expanding its influence in fast-growing markets. The newly formed entity boasts a combined annual digital media spend exceeding $250 million and a robust team of approximately 190 marketing professionals.
“We are ecstatic about the opportunities this partnership will bring to our clients and team,” said Patrick Patterson, CEO of Level Agency. “By joining forces with WebMechanix, we are not just expanding our market footprint but also integrating a wealth of expertise that complements and enhances our capabilities.”
The merger promises to blend the strengths and values of both agencies, enhancing client services and setting new industry standards. To delve deeper into the merger’s impact, a special episode features insights from Level CEO Patrick Patterson and WebMechanix co-founders Arsham Mirshah and Chris Mechanic. This discussion highlights the cultural synergy and future strategies that will drive performance marketing to new heights.
Despite the merger, both agencies will maintain their distinct identities and operational independence, ensuring continuity for their clients. Chris Mechanic and Arsham Mirshah will lead WebMechanix as Presidents, joining the Level management team to facilitate a smooth integration.
“This is a transformative moment for both our agencies,” commented Mechanic and Mirshah. “Together, we will set a new standard in digital marketing, driving innovation and delivering exceptional results that help our clients grow and succeed.”
This strategic growth initiative not only consolidates Level Agency’s position in existing markets but also opens avenues for expansion into new territories and services. The future looks promising for the combined entity, its clients, and its employees.
About Level Agency: Level Agency is a premier performance marketing firm integrating traditional and digital strategies to deliver comprehensive solutions. With WebMechanix’s addition, Level Agency now commands over $250 million in annual digital media spend and employs more than 190 professionals, making it one of the largest independent digital direct marketing agencies in the country.
For more information, visit Level Agency.
About WebMechanix: WebMechanix is a leading digital marketing agency specializing in B2B SaaS and financial services. Known for its innovative, results-driven strategies, WebMechanix has established itself as a key player in the marketing sector.
For more information, visit WebMechanix.
About Dubin Clark: Dubin Clark is a private equity firm with offices in Jacksonville Beach, Boston, and Miami. Specializing in lower middle market investments, Dubin Clark focuses on branded niche manufacturing and specialty services companies, driving growth and strategic development while preserving company independence and culture.
For more information, visit Dubin Clark.
Stay tuned for more updates as Level Agency and WebMechanix embark on this exciting journey, transforming the digital marketing landscape and setting new benchmarks for success.
