I recently asked a bunch of SEOs about SEO (search engine optimization). I wanted to know what doing SEO is better than, and asked them to finish the sentence. Doing SEO is better than —– (fill in the blank). Here is what they said. [Read more…]

There is a reason why you generally should not hire anyone representing themselves as an SEO (Search Engine Optimization) professional if they send you an unsolicited email. In other words, if they send you an email saying that they can improve your search engine rankings of your website, mark it as spam and then delete it. There are, of course, exceptions to this. For example, if you’ve personally met the person sending the email to you or if you’ve spoken with them in the past or visited their website previously then it might be okay. But in any case, you need evaluate everything that they’re telling you, what services they will provide, and understand everything that they’re going to do. If you do not understand any of it, ask them to explain it to you. [Read more…]

According to a report released by Research and Markets, the worldwide SEO market will reach $122.11 million in 2028. This represents a 9.6% Compound Annual Growth Rate (CAGR). The SEO market growth is expected to be driven by the emergence of digital marketing and the increased use of the internet. [Read more…]

 

RankSense, a company founded in 2015 by the late Hamlet Batista, has been acquired by SEOClarity. SEOClarity is an enterprise SEO platform that combines world-class data, AI insights, and execution. [Read more…]

SE Ranking has launched SE Ranking Academy, an online learning platform for everyone who wants to learn about search engine optimization. Currently they have two courses available for digital marketers and everyone else: SEO Basics, which is an 8 module course, and Content SEO, which has 7 modules. The SEO Basics course is expected to take 6 hours to complete, while the Content SEO course is expected to take 3 hours to complete. [Read more…]

In this episode of the Digital Marketing with Bill Hartzer podcast, I talked about Disavow and Disavowing links to your website. I believe disavow is still a valid practice–and should be done. However, it’s a small part of the reviewing of all the links to your website, which is a part of regular website maintenance for SEO purposes. I go into this a bit further in the podcast. I also show you my unique process for using a combination of data from Google Search Console, ahrefs, and Majestic to review all the links after crawling them with Screaming Frog’s SEO Spider tool. [Read more…]