A proposed tax on digital advertising in New York has small businesses sounding the alarm. Senate Bill S.173, also known as the Digital Ad Tax Act, aims to tax online advertising to fund unemployment programs. But business owners and industry leaders say it will do more harm than good. [Read more…]

Businesses pour time and money into digital marketing. But what happens when a potential customer picks up the phone instead of clicking “buy now”? That’s where many companies hit a wall—losing track of valuable conversations that could shape their marketing strategies. [Read more…]

 

Amazon has once again thrown sellers a curveball. The A10 algorithm update is here, and it’s completely changing how products rank in search results. [Read more…]

Anyone who runs email campaigns knows the struggle. You send a message, and instead of landing in someone’s inbox, it vanishes into the void. Bad addresses, spam traps, and outdated lists can tank your sender reputation before you even realize what’s happening. [Read more…]

Small businesses often juggle dozens of tasks, but few are more important than closing deals. Vendasta is making that process easier by adding Yesware Premium to its Marketplace, giving agencies and SMBs a proven sales engagement tool that tracks email interactions, automates follow-ups, and keeps everything synced in one place. [Read more…]

Every day, the world of online business becomes a little more competitive. Companies need to use every tool they have at their disposal to get an edge on the competition and put their products or services in front of customers. Having to learn a full array of digital tools can be an intimidating task, but it’s vital to building up your brand and maximizing your business. [Read more…]