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Home » Search Engines » Convera Builds Vertical Search Apps for Incisive Media

Convera Builds Vertical Search Apps for Incisive Media

Posted on May 21, 2007 Written by Bill Hartzer

Convera Corporation has signed an agreement with Incisive Media to develop “customized vertical web search applications”. Those of us who are in the Search Engine Marketing industry may recognize Incisive Media as the owner of the Search Engine Strategies conferences.

Incisive Media is a business publisher that publishes many of the world’s leading financial, business and specialty trade publications, as well as conferences, exhibitions and training programs.

Convera provides users with a search experience for a specific domain. Media companies working in partnership with Convera can deploy vertical search as a private-label search engine for their vertical. This provides an opportunity for the publisher to generate revenue from targeted advertising or subscriptions. The search service is hosted by Convera and requires no upfront capital investment from publishers.

Filed Under: Search Engines

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About Bill Hartzer

Bill Hartzer is CEO of Hartzer Consulting, an SEO Consulting firm that includes services such as search engine optimization, technical SEO audits, domain name consulting, and online reputation management. As an SEO Expert, Mr. Hartzer frequently serves as an SEO Expert Witness and Domain Name Expert Witness in legal cases worldwide.

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