I’m here a few days early in Fort Lauderdale, getting prepared for the Pubcon SFIMA conference being held on Thursday, April 24, 2014. I’m honored to have been asked to speak on two separate panels this time:
2014 SEO Basics – While many of the core rules of SEO still hold true, there are some tactics that were OK in early 2013 that are not OK in 2014. This session will cover the 101 basics of SEO today. Make sure your Search Engine Strategies are correct. I’m speaking with Kathryn Parsons, the Marketing Manager (Paid and Natural Search) at Office Depot.
Tomorrow’s SEO Today – Social Search and Beyond – As search results become more personalized, it’s only natural that social media networks play a bigger role in these tailored search results. Learn how social search produces results that are specific to the individual and how your brand can stay relevant in these results as the social impact on search continues to grow. I’m speaking in this session with Mindy Weinstein, the SEO Manager and Trainer at Bruce Clay, Inc..
But these are just two sessions at this year’s Pubcon SFIMA conference that you should definitely see–since I’m speaking. But, there are other speakers that you should not miss, including:
Brent Csutoras – Social Media Strategist, Kairay Media
Steve Floyd – CEO / Founder, AXZM
Lisa Buyer – President/CEO, The Buyer Group
David Szetela – Owner and CEO, FMB Media
Jeffrey Eisenberg – Partner, Eisenberg Brothers & Associates
Stoney DeGeyter – President, Pole Position Marketing
Carolyn Shelby – Director of SEO, Tribune Company
Rebecca Murtagh – Chief Strategist / President, Karner Blue Marketing LLC
William Leake – CEO, Apogee Results
Matt Rogers – Head Of Industry, Large Customer Sales, Google