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Americans Are Ditching Google: New Report Uncovers Major Shift in Online Searches

Posted on February 11, 2025 Written by Bill Hartzer

state of search 2026 ad marketplace

A new report from adMarketplace is making waves in the advertising world, revealing that Americans are searching for information in ways that look very different from just five years ago. The study, "The State of Search in 2025," found that 55% of … [Continue reading]

Filed Under: Advertising

DICK’S Sporting Goods Wants You: How Athletes Can Get Paid to Post on Social Media

Posted on February 10, 2025 Written by Bill Hartzer

DICK'S Sporting Goods Opens Influencer Program to the Public—And You Can Apply Turning Social Media Into a Paycheck DICK’S Sporting Goods is opening the doors to a unique opportunity for sports enthusiasts and content creators. What started as an … [Continue reading]

Filed Under: Social Media

2 Billion Viewers and Counting: Why Brands Should Bet on Women’s Sports Now

Posted on February 6, 2025 Written by Bill Hartzer

Women’s sports are shattering records! With unprecedented viewership, fan engagement, and brand opportunities, this is the time for advertisers to invest. From over 92,000 fans at Nebraska’s volleyball game to two billion FIFA Women’s World Cup viewers, the momentum is undeniable. Celebrate National Girls and Women In Sports Day by recognizing the power of this movement.

Women’s sports aren’t just having a moment—they’re taking over. From record-smashing crowds to multi-million-dollar endorsement deals, this market is hotter than ever. And brands that get in now? They’re setting themselves up for massive returns. … [Continue reading]

Filed Under: Advertising

Smart Glasses Are Turning Every Street Into a Shopping Mall

Posted on February 4, 2025 Written by Bill Hartzer

Spotselfie Mobile AR Meta Store

The retail industry is about to get a high-tech makeover. Flying Eye Reality, Inc. (FER) is rolling out its Spotselfie AR Meta Stores, allowing businesses to create digital storefronts that shoppers can browse with smart glasses or mobile … [Continue reading]

Filed Under: Tech

Dallas Agency Launches New Healthcare Marketing Division

Posted on February 4, 2025 Written by Bill Hartzer

Aletheia Marketing & Media

One of the fastest-growing digital marketing firms in the country is making a big bet on healthcare. Aletheia Marketing & Media, Inc., a Dallas-based agency that earned a spot on the 2024 Inc. 5000 list, just announced the launch of AMMHealth, a … [Continue reading]

Filed Under: Search Engine Marketing Firms

AI Meets Influencer Marketing: SPIRRA’s New Platform is Shaking Things Up

Posted on February 3, 2025 Written by Bill Hartzer

SPIRRA

SPIRRA has unveiled a new influencer marketing platform that claims to eliminate many of the headaches brands face when trying to run successful campaigns. The company says its AI-powered system moves beyond surface-level metrics—like follower … [Continue reading]

Filed Under: AI

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