For years, digital marketing agencies have relied on directories to bring in leads. But as those platforms get pricier and less effective, agencies are looking for better options. Enter Moonfruit.com, a directory with serious firepower that’s shaking … [Continue reading]
Social Media Isn’t Working for Women—Here’s the Platform That’s Changing the Game
Women are logging off. A recent study found that nearly half of women have abandoned at least one social media platform in the past year. Safety, privacy, and the exhausting flood of negativity have driven many to hit the delete button. But where do … [Continue reading]
Does Domain Authority Really Matter?
Does Domain Authority, a metric created by an SEO tool provider years ago, really matter? This debate will likely continue for years. Personally, I’ve seen plenty of evidence that Domain Authority is not a real ranking factor. I’ve found content on … [Continue reading]
Big Tech’s Grip on Social Media Is Slipping
A major shakeup in social networking is underway. Project Liberty and Free Our Feeds are making sure that control over online conversations doesn’t stay locked in the hands of a few powerful companies. … [Continue reading]
New App Sociall Promises to Kill Social Media Ads
A new app is taking a swing at social media giants by blocking ads, stopping data tracking, and combining all your feeds in one place. Sociall, now live on Kickstarter, brings together posts, stories, reels, and direct messages from Facebook, … [Continue reading]
Later Teams Up with Snapchat to Supercharge Creator Marketing
Later, a top name in social media management and influencer marketing, has just announced a major partnership with Snapchat. This collaboration makes it easier than ever for brands and creators to connect, plan campaigns, and publish content—all … [Continue reading]