As someone who started doing SEO back in 1996 for my own business and my affiliate websites, well before there even was an industry called the "search industry" or "digital marketing", I've never thought of myself as being one who was an innovator. … [Continue reading]
Genius Marketing or Just a Waste and a Fake Facebook Ad?

There is an ad floating around social media that everyone seems to be talking about. Here's an image of the ad: … [Continue reading]
Google My Business: How Many Business.Site Websites Have Been Built?

A while back, Google My Business launched a few new features, including the ability to make posts and the ability to create a website. I've written about these before. Just recently, though, I started looking into how successful these new Google My … [Continue reading]
Google Customizes Their Home Page on Your Birthday

I haven't noticed this before, but Google customizes their home page for you on your birthday. Perhaps this is new this year, as I didn't notice it last year on my birthday. Yep, it's my birthday today, November 27th. … [Continue reading]
How to Fake Your Location to Check Google Rankings in Search Results

With customization of the search results being so prominent these days, it's difficult to really know where your website is ranking. Based on the actual location of the searcher, the search results will be different. Sometimes you'll see a map in the … [Continue reading]
Case Study: Google My Business Business.Site Websites

A while back, Google My Business launched a feature that allows verified local businesses to create their own website. Once logged in to Google My Business, you can use their interface to upload a header image, a title and headline, and text about … [Continue reading]