Traackr Research: Consumers Will Drop Brands & Influencers If Values Conflict Traackr, a leading influencer marketing platform, unveiled its highly anticipated annual Influencer Marketing Impact Report, shedding light on the evolving … [Continue reading]
In a groundbreaking move, Social Standards, renowned for its expertise in transforming intricate social data into actionable consumer insights, has unveiled its innovative solution, Brand Maps. Collaboratively developed with industry experts from … [Continue reading]
Ipsos, a global leader in market research, has introduced Ipsos RISE – a pioneering platform tailored for the modern landscape of brand, risk, and reputation management. This innovative tool combines the power of artificial intelligence with the … [Continue reading]
In a move for the local search marketing industry, PinMeTo, a prominent SaaS platform specializing in local search and marketing technology, has obtained ISO 27001 certification. This internationally recognized accolade reaffirms PinMeTo's unwavering … [Continue reading]
In a major stride towards revolutionizing the marketing landscape, Jasper, a trailblazer in generative AI tools for businesses, revealed its ambitious expansion plan. The company's latest product upgrade, unveiled precisely one year following its … [Continue reading]
In a recent legal battle, Google has petitioned a California federal court to dismiss a proposed class-action lawsuit that alleges the company's data-scraping activities for training generative artificial intelligence (AI) systems infringe on … [Continue reading]