A new national research report released by entertainer-turned-speaker and philanthropist Jeff Civillico challenges a belief that has shaped culture for more than a decade. The study argues that real influence rarely comes from follower counts, viral … [Continue reading]
A new report from Erlin.ai suggests a major shift in how customers discover and choose brands. When consumers ask tools such as ChatGPT or Perplexity for product suggestions, they tend to see the same companies recommended repeatedly. Those … [Continue reading]
SOCi has published its 2026 SOCi100, a ranking of enterprise brands with the strongest visibility across local search, social media, online reputation systems, and AI-driven discovery platforms. The list evaluates more than 2,700 brands operating … [Continue reading]
A new national survey suggests a striking shift in attitudes among young adults who grew up online. Four in ten Gen Z respondents said they wish social media had never been invented. The finding comes from a U.S. poll of 1,006 adults ages 18 to 27 … [Continue reading]
ALURA, a Norway-based AI and automation consultancy, has announced the launch of Alura Content Machine™, a managed content system intended to help organizations remain visible across both traditional search engines and AI-generated answer platforms. … [Continue reading]
It’s a debate that businesses and marketers have grappled with for years: Should a company publicly support a political side if its products or services aren’t inherently political? … [Continue reading]