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Bill Hartzer

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Nano-Influencers Are Changing the Game: How Canadians Shape the Creator Economy

Posted on December 11, 2024 Written by Bill Hartzer

Canadians might not see themselves as influencers, but their social circles tell a different story. According to a new Léger study commissioned by Heylist, while 92% of Canadians deny being influencers, 74% admit to purchasing products based on … [Continue reading]

Filed Under: Social Media

From Silicon Valley Pioneers to Creative Mavericks: AAF Announces Its 2025 Inductees

Posted on December 11, 2024 Written by Bill Hartzer

2025 Advertising Hall of Fame

The American Advertising Federation (AAF) has unveiled its 2025 Advertising Hall of Fame inductees, honoring eight trailblazing individuals and one powerhouse corporation for their groundbreaking contributions to advertising and marketing. … [Continue reading]

Filed Under: Advertising

Turn Your Digital Vision into Reality: Joget’s Game-Changing White Label Platform

Posted on December 10, 2024 Written by Bill Hartzer

Joget White Label Offering

Digital solutions are entering a new era, thanks to Joget’s launch of its White Label Solution. Announced today, this innovative platform empowers companies to create branded, scalable systems that are as unique as their vision. It’s an exciting leap … [Continue reading]

Filed Under: Branding

AI Meets Creativity: Clarifai and Getty Images Join Forces to Revolutionize Visual Content

Posted on December 10, 2024 Written by Bill Hartzer

Clarifai

Artificial intelligence is rapidly transforming how we approach creative content, and the partnership between Clarifai and Getty Images is set to take this innovation to new heights. Announced today, the collaboration focuses on making high-quality, … [Continue reading]

Filed Under: AI

Surprising Links Between ChatGPT and Google Search Revealed in ORM Study

Posted on December 10, 2024 Written by Bill Hartzer

Percepto Digital Logo

Generative AI, once a staple of science fiction and theoretical debates, is now a cornerstone of modern technology. It’s here, it’s now, and it’s revolutionizing how we live, work, and manage reputations online. A groundbreaking study by Percepto … [Continue reading]

Filed Under: Reputation Management

$300 Billion Lost to Fake Reviews: How Consumers Are Being Duped Daily

Posted on December 9, 2024 Written by Bill Hartzer

Review Fraud

Fake reviews are no longer just an inconvenience—they're a hidden crisis costing consumers and businesses billions of dollars each year. The Transparency Company’s new report reveals the alarming scale of the issue, identifying $300 billion in annual … [Continue reading]

Filed Under: Marketing Foo

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Recent Posts

  • Why Google Says 77% of My SearchEngines.net Traffic Is Branded
  • Paid Search Gets a Second Act: fullthrottle.ai Turns Search and Social Clicks Into Household Audiences
  • The Reputation Engagement I Would Rather Have Than the Friday Afternoon One
  • A Judge Ordered an Expert’s AI Prompts Produced. There Is Still No Standard, So I Wrote One
  • Facebook Says an Account Called “Meta Verrified” Sending Phishing Messages Doesn’t Violate Its Rules
  • I Read 30 Digital Marketing Tool Licenses. Most Do Not Say What You Think.
  • 131 SEO Experts Just Ranked Google’s Ranking Factors. Backlinks Did Not Die.
  • AI Local Business Recommendations Went From 6% To 45% In A Year. The Bigger Number Is 88%
  • IAB: 56% Want Creator Voices In AI Shopping Advice, But Nobody Can Verify Which Creators Are Honest
  • Semrush Says Showing Up Once In A ChatGPT Category Is Worse Than Not Showing Up
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