Based on figures released in January of 2012, YouTube now reaches 4 billion hits per day. Needless to say, there are a ton of people watching web videos on a daily basis. Furthermore, people now expect to see video content discussing the types of products and services they are looking to purchase. So, if you are a company who is looking to reach your audience online, how do you get started with web video content? [Read more…]
Tools to Streamline Your Video Marketing
We hear a lot nowadays about how video marketing is becoming more and more important, both for traffic generation & SEO as well as for site performance. [Read more…]
Search Engine Technology Patent Portfolio Up for Auction
ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. Denise. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” [Read more…]
Ginzametrics SEO Software Integrates with SEOmoz Data
Ginzametrics, an enterprise-level SEO management and analytics software tool, is now integrating with SEOmoz’s Site Intelligence Service API. Through the SEOmoz API, Ginzametrics now provides detailed metrics on more than 58 billion pages and over 617 billion links. [Read more…]
Rae Hoffman-Dolan to Speak at DFWSEM in Dallas October 19th, 2011 on Affiliate Marketing
Rae Hoffman-Dolan, CEO of Sugarrae SEO Consulting, who specializes in internet marketing; search engine optimization, viral marketing, affiliate marketing, site auditing, link building strategies and is an affiliate marketing superhero, will be the featured speaker at the next DFWSEM (Dallas Search Engine Marketing Association) meeting on October 19, 2011 in Dallas. I co-founded the Dallas Search Engine Marketing Association. [Read more…]
Meltwater Acquires IceRocket
The Meltwater Group, an online media intelligence company, has acquired IceRocket, a social search engine that provides real-time search (among other things). Combined together, IceRocket and Meltwater plan to provide public relations, marketing, communications and advertising pros “with the most comprehensive set of tools for monitoring, analyzing and engaging in relevant conversations across social channels.” Details of the acquisition were not disclosed. [Read more…]