According to a new study by the digitial marketing firm iCrossing, voters are searching for information related to where the US Presidential candidates stand, but the candidates themselves are not responding. The study also reveals that most of the candidates have a web presence–but their current online strategies are failing miserably. [Read more…]
Keyword Searches Related to Apple iPhone
comScore, the company that “measures the digital world”, has released the results of a study on USA search activity releated to the Apple iPhone. According to the results of the study, there was an average of 274,000 keyword searches per week since the start of 2007. [Read more…]
comScore Releases USA Search Engine Rankings for May 2007
comScore, a company that “measures the digital world” has released their monthly qSearch analysis of the internet activity across the major search engines. comScore reports that in May 2007, Google’s web sites had 50.7 percent of the USA search market; Google gained one full share point over the previous month, April 2007. [Read more…]
comScore Releases Top Fifty Internet Rankings for May 2007
comScore Media Metrix has released their list of the top 50 web rankings for May, 2007. This is an analysis of the top USA consumer-related websites. Since we’re getting into the summer season, there was an increase in traffic to movie-related websites. Apparently political websites are fueling interest because of the presidential debates that took place. comScore also noted that e-commerce websites had a jump in traffic because people were shopping for Mother’s Day gifts online. [Read more…]
comScore Launches Widget Metrix Service to Track Widget Usage
According to comScore, photo-related widgets dominate the top 10, and slide widget usages ranks number one–with a reach of 117 million people worldwide. Because of this comScore, the company that tracks internet usage world wide and “measures the digital world”, has launched comScore Widget Metrix, a service to track the usage of widgets across the Internet. [Read more…]
E-Commerce Web Sites Continue to Dominate PPC Advertising
comScore has recently conducted a study on the relationship between paid search marketing (pay per click advertising) and retail e-commerce. The study, based on the March, 2007 comScore qSearch Marketer report, revealed that e-commerce web sites are the most frequent users of Pay Per Click (PPC) search engine marketing; each of the top ten search engine marketers were either retail or comparison shopping web sites. [Read more…]
April 2007 Internet Traffic Report as Reported by comScore
It’s no surprise (to me) that Google continues to be the most popular web site in the United Kingdom. comScore is also reporting today that social networking web sites’ traffic continues to grow. Furthermore, comScore says that the Easter holiday drove a lot of traffic. [Read more…]
comScore Traffic Reports for March 2007 Regarding Top UK Websites
comScore has come out with their traffic reports for the leading United Kingdom sites. Many social networking and major consumer websites are seeing an increase in visitors. comScore, Inc. is a leader in “measuring the digital world” and measuring internet traffic in general. This based on a massive, global cross-section of more than 2 million consumers who have given comScore permission to confidentially capture their browsing and transaction behavior, including online and offline purchasing. [Read more…]
USATODAY.com Named Top Award Winner by Hitwise
Hitwise has ranked USATODAY.com number 1 by visits among all other U.S. websites in the Hitwise News and Media – Print category for 2006. “online competitive intelligence service” that measures Internet usage among 10 million U.S. Internet users. [Read more…]
comScore Releases February 2007 US Search Engine Rankings
comScore has released its monthly qSearch analysis of activity across competitive search engines. In February 2007, Google Sites captured 48.1 percent of the U.S. search market, gaining 0.6 share points from the previous month. Yahoo! Sites maintained its second place ranking with 28.1 percent of U.S. searches, followed by Microsoft Sites (10.5 percent), Ask Network (5.0 percent) and Time Warner Network (4.9 percent). [Read more…]
FaceTime Says Traffic Stats for Chinese Sites Inaccurate
According to FaceTime researchers, a Trojan is falsely boosting traffic statistics for Chinese websites. FaceTime has discovered that the Symfly Trojan is abusing the Alexa Toolbar. Abusing the Alexa Toolbar causes a website’s traffic to be reported incorrectly. [Read more…]
Hitwise Says Searches for Global Warming Going Up
According to Hitwise, one of the companies that tracks these sorts of things, is saying in a press release today that searches for the search phrase “global warming” are “heating up”: The number of search queries containing the words ‘global warming’ increased 173 percent year over year — growing from 755 unique terms in the four weeks ending February 18, 2006 to 2,059 unique terms in the four weeks ending February 17, 2007. [Read more…]
comScore Releases January 2007 Search Engine Rankings
comScore Networks has just released (a few minutes ago) their monthly qSearch analysis of activity across all of the major competitive search engines. [Read more…]
Harris Interactive Says YouTube Users are Watching Less TV to Watch Videos Online
According to the results of a Harris Poll released today, one third of frequent YouTube users are watching less television to watch videos online. The same Harris Poll says that YouTube users do not want to see advertisements before they watch videos. What’s interesting to note is a statement by Harris Interactive: [Read more…]
Most Chinese Internet Users Access the Web Via Internet Cafes
According to governmental statistics, China’s internet population grew last year by 23.4 percent to 137 million people. At the current rate of growth, Chinese online users will outnumber the 210 million users in the United States by 2009. However, with half of the Chinese users accessing the Internet via computers in Internet cafes, marketers targeting the Chinese market should take a second look at these users. [Read more…]