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Home » AI » GEO Verified™ Launches to Help Brands Survive the AI Search Shakeup

GEO Verified™ Launches to Help Brands Survive the AI Search Shakeup

Posted on July 1, 2025 Written by Bill Hartzer

geo verified AI

As AI-powered search continues to rewrite how buyers find information, GEO Verified™ has been introduced to help companies avoid becoming invisible. This new service, created by BV Strategies and Manhattan Strategies, provides a practical framework for staying relevant as large language models (LLMs) like ChatGPT, Gemini, Claude, and Perplexity increasingly control search results.

Search engine optimization (SEO) used to be the toolset. That approach doesn’t work the same anymore. The question now is simple: will the model mention your brand when it counts?

GEO Verified answers that question by identifying why LLMs aren’t referencing your site—and then fixing it.

Jump To

Toggle
    • What GEO Verified™ Does
      • Key Elements of the Service
    • Why This Service Exists
    • How GEO Verified Addresses the Issue
  • The Current Reality
  • Where Things Stand Now

What GEO Verified™ Does

At its core, GEO Verified is a technical and content audit paired with implementation. It’s not a report you’re left to figure out on your own. It’s a full-service correction plan.

Key Elements of the Service

  • 59-Point GEO Scorecard: Analysts examine your site across seven areas relevant to AI search. That includes things like semantic density, summarization formatting, source traceability, and structured data.
  • All Work Done in the U.S.: No outsourcing. Every crawl, analysis, and code change is handled by employees working from secure locations in the United States.
  • 14-Day Completion Time: Clients receive a full report and prioritized list of corrections within two weeks. Then, the GEO Verified team executes every approved fix.

This approach allows organizations to plug gaps that may be blocking AI systems from pulling content from their site.

Why This Service Exists

  • AI isn’t waiting. It’s already changing how both consumers and B2B buyers behave. Three stats from the release put this into perspective:
  • B2B buyers are turning to AI: Forrester says 90% of them now use LLMs during the buying cycle, before hitting vendor websites.
  • Organic search traffic is shrinking: Bain reports that zero-click AI answers now handle at least 40% of searches, and sites are seeing drops of up to 25% in traffic.
  • AI-driven ads perform better: Microsoft has found Copilot answers produce 69% better click-through and 76% better conversion rates than standard search ads.
  • If a site isn’t being referenced by these systems, it’s not just a visibility problem—it’s a revenue problem.

How GEO Verified Addresses the Issue

GEO Verified offers more than just a score. It’s a practical set of corrections, shaped by engineers and content strategists who understand how LLMs work behind the scenes.

The service is aimed at three primary goals:

  • Improve recall: Make it easier for models to extract and remember key data points.
  • Boost trust: Match tone and structure to the patterns LLMs associate with authority.
  • Preserve visibility: Build processes to adjust as models and search interfaces shift.

Max Morgan from Manhattan Strategies summed it up like this: “When ten links turn into one AI response, that answer better include your brand.”

The Current Reality

Language models are rewriting how people discover products, services, and companies. They don’t just pull from whatever’s online. They select from what they deem trustworthy and useful. Brands that aren’t prepared are seeing fewer clicks, weaker conversions, and less visibility. And many don’t even realize it’s happening.

GEO Verified helps companies detect those blind spots before they lose more ground. It’s proactive. It’s structured. And it’s designed for teams that want clarity and results—not theory.

Where Things Stand Now

AI search is here. It’s changing user behavior faster than most businesses can react. GEO Verified gives brands a way to keep their presence intact, their reputation consistent, and their discoverability measurable.

The service is now live and accepting clients. More details can be found at www.geoverified.ai.

Filed Under: AI

About Bill Hartzer

Bill Hartzer is the CEO of Hartzer Consulting and founder of DNAccess, a domain name protection and recovery service. A recognized authority in digital marketing and domain strategy, Bill is frequently called upon as an Expert Witness in internet-related legal cases. He's been sharing insights and research here on BillHartzer.com for over two decades.

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