• About
    • History of Dallas SEO
    • SEO Expert Witness Service
  • Contact
  • Topics
    • Bing
    • Blogging
    • Branding
    • Domain Names
    • Google
    • Internet Marketing
    • Link Building
    • Local Search
    • Marketing
    • Public Relations
    • Reputation Management
    • Search Engine Marketing
    • Search Engine Optimization
    • Search Engines
    • Social Media
    • Tech
  • Advertise
  • Email Newsletter

Bill Hartzer

Bill Hartzer on Search, Marketing, Tech, and Domains.

traffic analysis tools

Home » Search Engine Marketing Events » I Spoke About SEO To a Room Full of Developers

I Spoke About SEO To a Room Full of Developers

Posted By Bill Hartzer on September 29, 2014at 8:19 am

Little Rock Tech Fest

On Friday, September 26, 2014, I spoke too a standing-room-only crowd of developers at the Little Rock Tech Fest, in Little Rock Arkansas. My session was titled “SEO for Web Developers”. What was interesting to me was the fact that the session was packed: it was truly standing-room-only. I kind of expected an SEO session to be popular, but not that popular. What’s even more interesting, though, were the questions asked during the session.

Here’s the overview of the session:

SEO For Web Developers

As web developers, we know that SEO (Search Engine Optimization) is important when building a website. But what parts of SEO is important, and what parts of on-site SEO can be ignored? In this panel, we’ll discuss search engine friendly websites, building sites with ‘responsive design’ and migrating sites from old an older CMS to WordPress.

The focus will be primarily on on-site search engine optimization, and making websites are search engine friendly. We’ll also discuss how to perform a search engine optimization audit of your own website, using several widely available tools. Some of the tools discussed will be website crawlers (you can crawl your own website and check for errors and common SEO problems) and using the data provided in Google Webmaster Tools and Bing Webmaster Tools.

Had a refresher course in SEO best practices today with @bhartzer at @LRTechFest. Very cool that LR has its own daylong tech conference!

— Stephanie Maxwell (@stephmaxw) September 26, 2014

After my session, one of the attendees took me aside and told me this:

Your session was the most important session of the day. I’m really glad you came to gave your talk.

Another interesting question:
“What’s the single most common mistake that developers make when it comes to SEO.”

To which I replied: “Typically it’s issues with Title Tags and Meta Data, such as having duplicate title tags, not having unique tags, or issues with duplicate content.” Okay, that was maybe a few mistakes–but then it comes to easily fixable, important mistakes, Title Tags and meta data (meta description tags, heading tags, image alt attributes, etc.) that’s where I see where developers make mistakes that are important.

Other questions from the audience:
How much text on a page is too much text?
What do you think of pages that are really, really long? Sites that are essentially one long page?

Here are some of my own takeaways from presenting this session:
— SEO is still extremely popular, and it’s not going away anytime soon.
— There are still a lot of developers who know absolutely nothing about SEO. And that’s fine–it’s not in their job description, but they do want to learn about it.
— Site migration issues and SEO was a hot topic.
— Developers overall were not too concerned about Google’s algorithm updates.
— Developers wanted to know about what I would call really basic SEO issues: such as optimizing a page, optimizing a title tag, and making sure the site is search engine friendly.
— It was interesting to note that I got the feeling that developers don’t really know the phrase “responsive design”. They know how to do it, and can do it, but it’s not really in their vocabulary so to speak.

I’d like to thank Daniel Pollock, who is a Senior Software Developer at Arkansas.gov, and who ran Little Rock Tech Fest. Thanks for inviting me to speak, Daniel. Apparently there were 356 total registered attendees, which is about double what it was last year.

Here’s a copy of my presentation:

SEO for Developers – Little Rock Tech Fest 2014 from Bill Hartzer

If you’re interested, here’s the video of the presentation:

https://www.billhartzer.com/pages/seo-web-developers/

Filed Under: Search Engine Marketing Events

traffic analysis tools

Listen to "Digital Marketing with Bill Hartzer" on Spreaker.

About Bill Hartzer

Bill Hartzer is CEO of Hartzer Consulting, LLC, an SEO Consulting firm that includes services such as search engine optimization, technical SEO audits, domain name consulting, and online reputation management.

Recent Posts

  • Andrew Muller on Testing Google Ads Using Facebook Ads January 15, 2021
  • Mike Rhodes from Web Savvy On Google Ads January 8, 2021
  • How to Opt Out of Google Analytics December 16, 2020
  • Majestic Just Changed SEO and Linking Forever December 15, 2020
  • Yext Consumer Search Trend Predictions for 2020 December 8, 2020
  • SearchBox Launches SearchAI SmartSuggest, SearchAI Answers and SearchAI Personalization December 7, 2020
  • Google Poly is Shutting Down December 2, 2020
  • Domain Name Brokers Put FFF.com and HHH.com Domains Up for Sale December 1, 2020
  • Google Webmaster Tools Moves Twitter Account November 11, 2020
  • Email Deliverability, Setting Up DMARC, DKIM, and SPF on Your Domain October 29, 2020
  • The Bing Search Engine is Now Microsoft Bing October 6, 2020
  • Beck Power on Building Authority on Social Media and Repurposing Content October 2, 2020
  • Naira Perez on Paid Media, and an Intro to Social Paid Media, and Audiences September 17, 2020
  • Fake Birth Date Used on Google and Apple Accounts Is on Credit Report August 17, 2020
  • What is Bill Hartzer Disease? July 20, 2020
  • Web Host Agents Sending Fake Invoices for Website Hosting July 17, 2020
  • Duane Forrester On Search Intent and Internal Site Search July 9, 2020
  • Google Loses Blogspot.In Domain Name July 8, 2020
  • Peter Leshaw on In-House Digital Marketing and Dashboards for Reporting July 2, 2020
  • Mark Traphagen on Schema, Schema Tools, and On Page SEO Tools June 29, 2020

DFWSEM logo

Bill Hartzer is a Brand Ambassador for:



Industry Friends

WTFSEO
SEO By the Sea
Jeff Lenney
Jeff Gabriel
Phil Drinkwater
Dixon Jones

Connect With Bill Hartzer

Bill Hartzer on Twitter
Bill Hartzer on Instagram
Hartzer Consulting on Facebook
Bill Hartzer on Facebook
Bill Hartzer on YouTube

Categories

  • Advertising (19)
  • Bing Search Engine (6)
  • Blogging (42)
  • Branding (12)
  • Domain Names (197)
  • Google (228)
  • Internet Marketing (24)
  • Internet Usage (84)
  • Link Building (52)
  • Local Search (38)
  • Marketing (176)
  • Marketing Foo (30)
  • Pay Per Click (1)
  • Podcast (8)
  • Public Relations (8)
  • Reputation Management (9)
  • Search Engine Marketing (44)
  • Search Engine Marketing Events (47)
  • Search Engine Marketing Firms (19)
  • Search Engine Marketing Jobs (33)
  • Search Engine Optimization (156)
  • Search Engines (202)
  • Social Media (187)
  • Tech (7)
  • Web Analytics (16)




Note: All product names, logos, and brands are property of their respective owners. All company, product and service names used in this website are for identification purposes only, and are mentioned only to help my readers. All other trademarks cited herein are the property of their respective owners. Use of these names, logos, and brands does not imply endorsement.




Hartzer Consulting



Website, Content, and Marketing by Hartzer Consulting, LLC.

Copyright © 2021 by Bill Hartzer and Hartzer Consulting, LLC.

Disclaimer - Privacy Policy - Terms of Use
Go to mobile version