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Bill Hartzer

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Why Some Executives Dominate LinkedIn While Others Fade Into the Feed

Posted on March 13, 2025 Written by Bill Hartzer

Graphic detailing the Everywhere Agency and SocialHP report.

LinkedIn isn’t just for job seekers anymore. It has become the go-to platform for executives, thought leaders, and influencers looking to build their credibility and shape industry conversations. But while some leaders rack up engagement, others … [Continue reading]

Filed Under: Social Media

AI Prompts Gone Wrong? New Guide from Direct Digital Holdings Helps Businesses Fix That

Posted on March 13, 2025 Written by Bill Hartzer

Businesses eager to use AI often run into the same issue: garbage in, garbage out. Without clear and structured prompts, AI tools can spit out inaccurate, biased, or even outright misleading responses. Worse, careless prompting can lead to security … [Continue reading]

Filed Under: AI

TikTok Ads in Freefall: 80% Drop in CPMs While Pinterest Soars

Posted on March 12, 2025 Written by Bill Hartzer

ered by advanced AI and machine learning, the AdRoll platform helps you optimize your entire marketing strategy with insights from all of your campaigns, across every channel.

TikTok's future in the U.S. is looking shakier by the day, and advertisers aren't waiting around to see how it plays out. According to AdRoll’s latest State of Digital Advertising Report, brands are slashing their TikTok ad spend, causing an 80% drop … [Continue reading]

Filed Under: Advertising

Hate Speech Gets No Audience on Sez Us, The New Pro-Democracy Social Network

Posted on March 12, 2025 Written by Bill Hartzer

sez-us

Social media has long been a battleground. Outrage fuels engagement. Misinformation spreads faster than facts. Bad actors thrive while reasonable voices get drowned out. Sez Us is stepping in with a different approach—one that rewards thoughtful … [Continue reading]

Filed Under: Social Media

AI Boom: 10.5 Billion Visits Tracked—Who’s Winning the Market?

Posted on March 12, 2025 Written by Bill Hartzer

AItools xyz

Aitools.xyz just rolled out a game-changing analytics dashboard, pulling back the curtain on AI market trends with real-time data. For the first time, businesses, investors, and researchers can see exactly how AI adoption is shaping up, backed by … [Continue reading]

Filed Under: AI

AI Meets Influencer Marketing: Triller’s Latest Innovation is Making Waves

Posted on March 11, 2025 Written by Bill Hartzer

Triller Logo

Triller just made a big move in influencer marketing. Its influencer platform, Julius, is teaming up with Amplify.ai, a leader in AI-driven engagement, to give brands a smarter way to run influencer campaigns. … [Continue reading]

Filed Under: AI

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Recent Posts

  • Why Google Says 77% of My SearchEngines.net Traffic Is Branded
  • Paid Search Gets a Second Act: fullthrottle.ai Turns Search and Social Clicks Into Household Audiences
  • The Reputation Engagement I Would Rather Have Than the Friday Afternoon One
  • A Judge Ordered an Expert’s AI Prompts Produced. There Is Still No Standard, So I Wrote One
  • Facebook Says an Account Called “Meta Verrified” Sending Phishing Messages Doesn’t Violate Its Rules
  • I Read 30 Digital Marketing Tool Licenses. Most Do Not Say What You Think.
  • 131 SEO Experts Just Ranked Google’s Ranking Factors. Backlinks Did Not Die.
  • AI Local Business Recommendations Went From 6% To 45% In A Year. The Bigger Number Is 88%
  • IAB: 56% Want Creator Voices In AI Shopping Advice, But Nobody Can Verify Which Creators Are Honest
  • Semrush Says Showing Up Once In A ChatGPT Category Is Worse Than Not Showing Up
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