Sovrn, a tech platform for publishers and content creators, has launched a new advertising product called Commerce Audiences. The goal: let advertisers reach people who are actively shopping—and do it with greater accuracy and speed than traditional … [Continue reading]
Zefr, a leader in content classification technology for advertisers, announced the global release of its AI-powered Exclusion Lists on TikTok. This update offers advertisers expanded control over their ad placements, helping them avoid … [Continue reading]
Integral Ad Science has introduced a new feature for TikTok advertisers: pre-bid Video Exclusion Lists. This rollout is part of IAS’s growing toolkit that helps brands improve campaign performance by filtering out unwanted content before ads … [Continue reading]
New research from GoDaddy confirms what many have suspected: artificial intelligence is no longer just a tool for the big players. It’s already shaping the future of Canadian small businesses, and early adopters are reaping real rewards. … [Continue reading]
Everyone’s talking about it. Every scroll through my Facebook feed reveals another friend showing off their custom action figure. It’s become a trend—one part nostalgia, one part creativity, and all parts fun. And yes, I jumped on the bandwagon too. … [Continue reading]
I've written extensively over the years about Google's long-standing issue with displaying incorrect dates in their search engine results. Despite multiple complaints from SEOs, journalists, and even conspiracy theorists, Google has continued to show … [Continue reading]