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Bill Hartzer

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How GoDaddy’s Airo AI is Changing the Game for Small Business Owners in Asia

Posted on November 25, 2024 Written by Bill Hartzer

For small businesses, time and money aren’t just resources—they’re lifelines. Recognizing this, GoDaddy has introduced GoDaddy Airo™, an AI-powered tool aimed at helping Asian entrepreneurs streamline their operations, establish a strong online … [Continue reading]

Filed Under: Domain Names

Are Ad Giants Colluding? Texas AG Ken Paxton Investigates Potential Boycott Conspiracy

Posted on November 22, 2024 Written by Bill Hartzer

Attorney General Ken Paxton is turning up the heat on advertising industry heavyweights. Paxton’s office has launched an investigation into claims that the World Federation of Advertisers (WFA) and its affiliated group, the Global Alliance for … [Continue reading]

Filed Under: Advertising, Tech

Tired of Toxic Social Media? Meet the Gratitude-Based Platform Transforming Mental Wellness

Posted on November 22, 2024 Written by Bill Hartzer

Designed for those inspired by sport, a personalized locker room becomes the home base for users to navigate to various features in the app, available to download on Apple devices in December 2024.

  Kevin Brilliant left behind a coveted role as a behavioral scientist with the Chicago Bulls to tackle something even bigger: the mental health crisis. Inspired by his personal struggles and a career spent studying behavior, Brilliant is set … [Continue reading]

Filed Under: Social Media

TikTok Influences Holiday Shopping: What 69% of Shoppers Say They Need to See First

Posted on November 22, 2024 Written by Bill Hartzer

MGH Infographic

The holiday season is here, and TikTok is proving to be much more than a dance video haven. A new survey from marketing agency MGH shows the platform is playing a massive role in shaping holiday gift ideas. Over half of the respondents (55%) admitted … [Continue reading]

Filed Under: Social Media

Threads Meets Compliance: Social Assurance Expands Social Media Support for Financial Brands

Posted on November 22, 2024 Written by Bill Hartzer

Social Assurance- the leading content and compliance management solution for community banks credit

The digital marketing playbook just got a new chapter for community banks and credit unions. Social Assurance, a trusted name in marketing and compliance software for the financial sector, announced a major update: support for Threads. This … [Continue reading]

Filed Under: Social Media

Orange 142’s New Council Decodes Digital Advertising Channels

Posted on November 22, 2024 Written by Bill Hartzer

Small to mid-sized businesses (SMBs) often find themselves at a crossroads when it comes to digital advertising. With new platforms constantly popping up, it’s tough to know where to invest. Enter Orange 142’s Emerging Channels Council, a fresh … [Continue reading]

Filed Under: Advertising, Tech

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Recent Posts

  • Why Google Says 77% of My SearchEngines.net Traffic Is Branded
  • Paid Search Gets a Second Act: fullthrottle.ai Turns Search and Social Clicks Into Household Audiences
  • The Reputation Engagement I Would Rather Have Than the Friday Afternoon One
  • A Judge Ordered an Expert’s AI Prompts Produced. There Is Still No Standard, So I Wrote One
  • Facebook Says an Account Called “Meta Verrified” Sending Phishing Messages Doesn’t Violate Its Rules
  • I Read 30 Digital Marketing Tool Licenses. Most Do Not Say What You Think.
  • 131 SEO Experts Just Ranked Google’s Ranking Factors. Backlinks Did Not Die.
  • AI Local Business Recommendations Went From 6% To 45% In A Year. The Bigger Number Is 88%
  • IAB: 56% Want Creator Voices In AI Shopping Advice, But Nobody Can Verify Which Creators Are Honest
  • Semrush Says Showing Up Once In A ChatGPT Category Is Worse Than Not Showing Up
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