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Home » Google » Mexico Sues Google Over Gulf of America Label on U.S. Google Maps

Mexico Sues Google Over Gulf of America Label on U.S. Google Maps

Posted on May 9, 2025 Written by Bill Hartzer

Mexico Sues Google for “Gulf of America” Label: Sheinbaum Leads Bold Legal Push

President Claudia Sheinbaum has announced that Mexico is suing Google after the tech company ignored repeated formal requests to stop labeling the Gulf of Mexico as the “Gulf of America” on its U.S. Google Maps.

The lawsuit, filed in the Tenth Civil District Court in Mexico City, targets Google’s Mexican subsidiary. Mexican officials argue that renaming the gulf distorts geographic truth and harms national interests. While Google continues to show the “Gulf of Mexico” for Mexican users, U.S. users now see the body of water marked as the “Gulf of America,” reflecting a shift tied to Executive Order 14172, signed under former U.S. President Donald Trump.

Sheinbaum’s government is pushing for damages, a formal restoration of the original name, and a public commitment from Google to apply naming conventions that respect Mexican sovereignty across its platforms.

Google has stayed silent on the matter, declining media requests for comment. Legal experts suggest the case could spark larger debates over how global tech platforms display politically sensitive information in different markets.

This dispute is not the first between Mexico and Google. A prior attempt to sue over moral damages was dismissed by a Mexican judge, who ruled that the label change did not amount to the theft of national assets.

Yet Sheinbaum insists this lawsuit goes deeper. It centers on the importance of geographic identity and the role international corporations play in shaping public perceptions.

Jump To

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  • Timeline of Events
    • December 2023: Executive Order 14172
    • January 2024: Google Updates U.S. Maps
    • March–April 2024: Mexico Submits Requests to Google
    • May 2024: Google Remains Unresponsive
    • May 2025: Lawsuit Filed in Mexico City
  • Broader Implications of the Case

Timeline of Events

December 2023: Executive Order 14172

Former U.S. President Donald Trump signs Executive Order 14172, directing all U.S. federal agencies to refer to the Gulf of Mexico as the “Gulf of America.” This order triggers updates in official U.S. government documents and maps.

January 2024: Google Updates U.S. Maps

Google adjusts its U.S.-facing Google Maps to reflect the “Gulf of America” label, while maintaining “Gulf of Mexico” on Mexican-facing services. International versions show a hybrid name: “Gulf of Mexico (Gulf of America).”

March–April 2024: Mexico Submits Requests to Google

The Mexican government sends multiple formal requests to Google, asking the company to reverse the name change for U.S. users and align the label with international naming conventions.

May 2024: Google Remains Unresponsive

Google does not issue a public response or alter its map labels. Frustration mounts in Mexico’s Foreign Ministry and Presidency.

May 2025: Lawsuit Filed in Mexico City

President Claudia Sheinbaum confirms that Mexico has filed a civil lawsuit against Google’s Mexican subsidiary in the Tenth Civil District Court in Mexico City. The suit demands the removal of the “Gulf of America” label and seeks financial compensation.

Broader Implications of the Case

This legal action raises pressing questions for international businesses. When global tech giants like Google apply localized political or geographic names, they influence global perceptions, even when such changes reflect only a portion of international consensus.

By fighting back, Mexico signals its intent to protect national identity and hold foreign corporations accountable when digital representations cross into sensitive political territory.

The case also highlights how technology companies balance the demands of different governments while operating across international borders. Will Google adjust its maps to placate Mexico, or stand firm on reflecting U.S. government sources for American users?

This lawsuit may pave the way for future challenges by other countries unhappy with how they appear on the digital map.

Mexico’s legal challenge against Google over the “Gulf of America” label is more than a dispute about words on a screen. It is a fight over sovereignty, identity, and the influence of digital platforms in shaping how nations are seen worldwide.

As the case moves forward, it will likely draw international attention and test how far a country can push back when tech giants shape the global conversation.

For now, all eyes are on Google’s next move — and whether the company will stand by its mapping choices or rewrite its labels under legal and diplomatic pressure.

Filed Under: Google

About Bill Hartzer

Bill Hartzer is the CEO of Hartzer Consulting and founder of DNAccess, a domain name protection and recovery service. A recognized authority in digital marketing and domain strategy, Bill is frequently called upon as an Expert Witness in internet-related legal cases. He's been sharing insights and research here on BillHartzer.com for over two decades.

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