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Home » Marketing » Page 19

HTTP to HTTPS Update: 3 Weeks after Moving

Posted on August 28, 2014 Written by Bill Hartzer

As you might recall, about three weeks ago I moved this site from HTTP to HTTPS after Google officially came out and said that HTTPS is a search engine ranking factor. Well, I’d like to report how it’s going so far, and from what I can tell, based on Google Analytics data, I’m very happy that I moved the site from HTTP to HTTPS.

sessions-traffic-3wks-move-https

I moved the site on August 8th and 9th, and there were some initial issues that me and my web host had to deal with. But we got it all fixed by the night of the 9th. After 3 weeks, it looks like the site is doing a lot better than it did previously: [Read more…]

Filed Under: Marketing

Selling New gTLDs? It Pays to Proofread Your Logos and Images

Posted on August 12, 2014 Written by Bill Hartzer

101domain-investements-gtld-full

Well, it certainly pays to have someone proofread the logos that web designers create for your website. It’s especially important if that proofreader is someone who speaks English (if your website is in English). In the case of 101domain.com, apparently one of their logos (images) that was created wasn’t proofread properly:

101domain-investements-gtld

This logo (as of the writing of this post) still appears on their New TLDs page. On that page, they show the New gTLDs that are currently in Landrush: [Read more…]

Filed Under: Marketing

This Week in Search, Domain Names, and Social Media

Posted on August 8, 2014 Written by Bill Hartzer

Wow, what a week! There has been a lot going on, and I wanted to catch you up with the latest in search, domains names, and social media. If you haven’t signed up yet for my weekly update newsletter, you might want to do so, as I send it weekly with added tips and tricks from time to time.

Secure Websites and Search Engine Rankings

Probably the biggest news of the week and the biggest news that will effect your website’s search engine rankings, is the fact that Google officially announced that https is a search engine ranking factor. What does this mean? If your website is https (uses a secure certificate) for all its content, then you could see better search engine rankings. Google wants us to have secure sites now, even if you don’t sell stuff online. I just finished moving my website to https for all its content, and will be doing so with other websites. I recommend considering a move to https. Notice that all of my links to my articles are now https URLs and not http like they were in the past? More on my post here: [Read more…]

Filed Under: Marketing

How to Use Twitter and Social Media To Get News Media Attention

Posted on July 1, 2014 Written by Bill Hartzer

Did you know that you can use the social media websites to get the attention of the news media? Well, I’ve been using Twitter for quite some time now to get the attention of the news media–by pointing out possible stories after I’ve networked with them on the social sites. [Read more…]

Filed Under: Internet Marketing, Marketing

Google Files for Trademark on the Word Glass

Posted on April 4, 2014 Written by Bill Hartzer

Google has filed a trademark application on the word glass. The Wall Street Journal first reported that a trademark application has been filed. [Read more…]

Filed Under: Marketing, Marketing Foo

Didit Acquires LVM Group

Posted on February 26, 2014 Written by Bill Hartzer

Didit, a digital advertising and marketing company based in Mineola, New York, has acquired LVM Group, a Manhattan-based public relations firm. Didit has been leading digital marketing agency since 1996, and has been providing full-service online advertising and marketing services for just as long. Didit was co-founded by Kevin Lee, one of the SEMPO founding board member and CEO of Didit. [Read more…]

Filed Under: Marketing

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