• About
    • History of Dallas SEO
  • Contact
  • Topics
    • Bing
    • Blogging
    • Branding
    • Domain Names
    • Google
    • Internet Marketing
    • Link Building
    • Local Search
    • Marketing
    • Public Relations
    • Reputation Management
    • Search Engine Marketing
    • Search Engine Optimization
    • Search Engines
    • Social Media
    • Tech
  • Advertise
  • Services
    • Search Engine Optimization
    • Ongoing SEO Services
    • SEO Expert Witness
    • Google Penalty Recovery
    • Mini SEO Audit
    • Link Audit
    • Keyword Research
    • Combine Websites SEO Services
    • PPC Management
    • Online Reputation Management
    • Domain Name Consultant
    • Domain Names & Expired Domains
    • Domain Name Appraisal

Bill Hartzer

GoDaddy Airo: Register your .com domain name today!
Home » Blogging » Bill Hartzer – Weekly Update October 27, 2014

Bill Hartzer – Weekly Update October 27, 2014

Posted on October 27, 2014 Written by Bill Hartzer

Google Penguin Refresh last weekend, and Google adds Inbox by Gmail, which is useful for reading email on your phone.

We have a few updates this week, and the major one was the Penguin refresh (a refresh, not an update. We also had the launch of Inbox by Gmail, which is pretty good, as I’ve tested it out already. And oh yeah, there’s a new Share button added this week to Google’s header.

Google Penguin 3.0

Google Penguin Refresh

Last weekend, there was a “refresh” of the Google Penguin algorithm. It’s important to note that this was actually a refresh, and not an update of their Google Penguin algorithm. It was a refresh of the data, using the link signals that they used for last year’s update. So, if you cleaned up your site’s links since last October, then most likely you are seeing some increased rankings. You may not be seeing additional traffic, but if you check your search engine rankings, your site may have jumped a lot of places–I’m seeing some sites where they were nowhere to be found (ranked #100 or #150 or so) and now they’re on the 2nd pages of search results. That’s a big jump. So, don’t be discouraged if you are not seeing a jump in traffic. That may happen really soon.

I’m also seeing some sites that were nowhere to be found but now they’re actually #1 or #3 for their primary keywords. Some of these sites are locally-based, so the keywords are something like “cityname + keyword” rather than just “keyword” or “keyword keyword”.

Turns out that we had some try to take advantage of the Penguin refresh last weekend, and even last weekend I saw “SEO experts” posting about how to recover. Well, c’mon, there’s no way to tell how to recover from the update that just happened the night before. It’s still way to early in the game, even after a week into it. According to Google, it’s going to take weeks for this refresh to be be complete.

I wrote about one so-called expert who jumped the gun on this one. Totally irresponsible, even for Forbes.com to publish something like this.

https://www.billhartzer.com/pages/penguin-3-0-one-can-recommend-recover-yet/

Inbox by Gmail
Google has come up with Inbox by Gmail, which transforms how we see and interact with Gmail. We also get our calendar, social, and email all in one place now. I’ve installed it on my iPhone, and am using it for a personal gmail account. You see, it’s doesn’t work with Google Apps, so if your company uses Gmail, then you cannot use Inbox by Gmail. Kind of disappointing, if you ask me.

https://www.billhartzer.com/pages/inbox-gmail-doesnt-work-google-apps/

Google Adds Share Button Header
Google added the Share button (a new button to share stuff on Google Plus) to their Google header where they have links to other Google services when you’re logged in. This is actually pretty significant, I think. Here’s why.

https://www.billhartzer.com/pages/google-adds-google-plus-sharing-button-header/

SocialCentive Twitter Marketing Software Free Trial
SocialCentiv is some new Twitter marketing software (it’s really a dashboard) that feeds you Tweets by people. You give it a list of keywords (and a location if you want) and anyone talking about that particular keyword from that location pops up on your dashboard. You can then easily reply to them.

Let’s take, for example, a car dealership. If they entered “new car” or “new car dealer” and “Dallas, Texas”, they’d see people talking about new cars. And if someone tweeted to their friends, asking them who they recommend, that tweet would come up. Then, the new car dealer could respond to them, giving them, let’s say, an offer code for $1,000 off a new car.

As you continue to use SocialCentiv, it learns what you like and what you don’t like— and gives you more tweets of what you like so you can respond to those people. Cool part of this is that it’s $49 a month for all-you-can-use of it.

I’ve arranged for a free trail, as a reader of my weekly updates. No commitment, you can cancel at any time. Here’s a link to try it out:

https://www.billhartzer.com/socialcentiv

and here’s the post that I wrote about it:
https://www.billhartzer.com/pages/using-socialcentiv-twitter-marketing-software-lead-generation/

That’s it for this week. I usually send an update weekly, unless there is some sort of “big news” or issue that comes up that warrants an update.

Filed Under: Blogging

About Bill Hartzer

Bill Hartzer is the CEO of Hartzer Consulting and founder of DNAccess, a domain name protection and recovery service. A recognized authority in digital marketing and domain strategy, Bill is frequently called upon as an Expert Witness in internet-related legal cases. He's been sharing insights and research here on BillHartzer.com for over two decades.

Bill Hartzer on Search, Marketing, Tech, and Domains.

Recent Posts

  • Unbounce Doubles Down on AI and Automation to Boost Go-To-Market Teams July 10, 2025
  • NameSilo to Acquire SewerVUE Technology in $2.45M Deal July 10, 2025
  • Internet Marketing Ninjas Acquired by Previsible.IO July 9, 2025
  • Metricool Brings Real Analytics to Personal LinkedIn Profiles July 8, 2025
  • This Cleveland Agency Found a Smarter Way to Rank in Every Suburb—Without Opening More Offices July 8, 2025
  • Survey: Gen Z Reuses Passwords but Demands Bank-Level Security From Small Businesses July 8, 2025
  • Liftoff Reveals What’s Actually Working in Mobile Ads July 7, 2025
  • EasySend’s Big Move: AI Tools That Make Static Forms Obsolete July 7, 2025
  • Is Social Media Failing Small Businesses? New Survey Reveals a Hidden Blind Spot July 7, 2025
  • Why Cloudflare’s Pay Per Crawl Is a Trap for 99% of Websites July 2, 2025
  • The Hidden Risk of Double Letters in Brand and Domain Names July 2, 2025
  • GEO Verified™ Launches to Help Brands Survive the AI Search Shakeup July 1, 2025
  • RetailOnline.com Hits the Market After 25 Years—And It’s Built for the Future of E-Commerce July 1, 2025
  • AI-Powered Task Planning: The Future of Business Efficiency and Personal Productivity June 30, 2025
  • New Yoast Add-On Turns Google Docs Into an SEO Power Tool June 26, 2025
  • Simon Data Flips the Script on Marketing with AI Agents June 26, 2025
  • IAB Lays Down the Law for Gaming Ads—Here’s What Brands Need to Know June 26, 2025
  • Google Review Extortion Text Message – Scam Warning for Business Owners June 25, 2025
  • Google Names SearchKings Top AI Innovator for Transforming Lead Quality June 24, 2025
  • Marketing Exec Buys Social Media Firm in Deal That Signals Big Plans June 24, 2025

Hartzer Domains

Bare-Metal Servers by HostDime

DFWSEM logo

Bill Hartzer is a Brand Ambassador for:

Industry Friends

I Love SEO
WTFSEO
SEO By the Sea
Brian Harnish
Jeff Lenney
Jeff Gabriel
Scott Hendison
Dixon Jones
Brian Hartzer
Navah Hopkins
DNAccess
SEO Dallas
Confirmed Stolen

Connect With Bill Hartzer

Bill Hartzer on Twitter
Bill Hartzer on BlueSky
Bill Hartzer on Instagram
Hartzer Consulting on Facebook
Bill Hartzer on Facebook
Bill Hartzer on YouTube

Categories

  • Advertising (109)
  • AI (201)
  • Bing Search Engine (8)
  • Blogging (43)
  • Branding (19)
  • Domain Names (316)
  • Google (260)
  • Internet Marketing (52)
  • Internet Usage (95)
  • Link Building (53)
  • Local Search (63)
  • Marketing (232)
  • Marketing Foo (34)
  • Pay Per Click (9)
  • Podcast (19)
  • Public Relations (9)
  • Reputation Management (14)
  • Search Engine Marketing (46)
  • Search Engine Marketing Events (60)
  • Search Engine Marketing Firms (94)
  • Search Engine Marketing Jobs (33)
  • Search Engine Optimization (189)
  • Search Engines (223)
  • Social Media (302)
  • Social Media Marketing (58)
  • Tech (16)
  • Web Analytics (21)
  • Webinars (1)

Note: All product names, logos, and brands are property of their respective owners. All company, product and service names used in this website are for identification purposes only, and are mentioned only to help my readers. All other trademarks cited herein are the property of their respective owners. Use of these names, logos, and brands does not imply endorsement.

 

Hartzer Consulting

Website, Content, and Marketing by Hartzer Consulting, LLC.

Disclaimer - Privacy Policy - Terms of Use

Copyright © 2025 ·