For growth-focused teams trying to stay ahead of market shifts, Co-Created has introduced a new platform that aims to make strategy more informed—and faster to act on. The company today announced the launch of Sense, an AI-driven intelligence platform that helps businesses answer difficult questions, track subtle changes in the market, and generate reports that drive executive decisions.
It’s not about more data. It’s about better decisions.
How It Works
Sense draws from a wide spectrum of information. The platform brings together public content like press releases and social media updates, premium sources such as industry reports and financial filings, and internal documents including meeting notes and research memos.
What sets it apart is that users can choose which sources to include, giving companies control over the data that shapes their thinking.
From there, Sense organizes the data into clean patterns—detecting shifts in sentiment, highlighting emerging trends, and mapping insights directly to company goals.
The result: strategy reports that aren’t just summaries. They’re grounded in traceable evidence, ready for boardrooms, and formatted for internal presentations.
A Tool Built from Experience
Co-Created has spent the last two decades helping businesses launch ventures. That experience—over 100 projects and partnerships—is built into Sense’s framework.
The platform uses a reasoning engine trained on real business problems. This isn’t AI pulling headlines. It’s a structured system designed to reflect how senior teams think.
“Many teams use AI for speed,” said Rich Wilding, Partner at Co-Created. “Sense is about depth. It lets companies see beyond the obvious and challenge their own assumptions before the market does it for them.”
Built for Decision-Makers
Sense is aimed at strategy, innovation, and product teams that need more than generic dashboards. It helps answer questions like:
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Where is our market headed—and are we ahead or behind?
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What are our customers talking about that we’re not hearing in meetings?
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Which competitors are adjusting course, and what does that mean for us?
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What signals are we missing because we’re only looking at what’s already obvious?
Every output is clickable. Teams can trace each insight back to its original source, whether it’s a press release from a competitor or an internal note from last quarter.
This approach helps reduce blind spots—and keeps reports from becoming a string of assumptions.
What’s Next
Sense is now live for select teams and partners. Co-Created is offering early access by request at [email protected].
As companies look for smarter ways to shape their strategies, Sense offers a direct path to faster, more confident decision-making—built on data they can trust and structure they can act on.