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Bill Hartzer

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Social Strudel Just Changed Influencer Marketing—Brands Should Pay Attention

Posted on July 22, 2025 Written by Bill Hartzer

Brands, build loyalty through authentic rewards. Use Social Strudel to connect with creators and reward them for real content that represents your brand.

Social Strudel is back—and it’s aiming squarely at the disconnect between real influence and how brands reward it. … [Continue reading]

Filed Under: Social Media Marketing

Hahn Quietly Rewires the Marketing Playbook With Bold AI Tools That Actually Work

Posted on July 22, 2025 Written by Bill Hartzer

Hahn 50 Logo Red

If you're still guessing whether your campaigns are moving the needle, Hahn wants to change that. The Austin-based agency just unveiled three new marketing service lines—each infused with automation and AI, yet grounded in brand integrity. This … [Continue reading]

Filed Under: AI

E-Commerce Burnout? Pietra’s AI Assistants May Be the Fix You Need

Posted on July 21, 2025 Written by Bill Hartzer

Pietra AI Assistants

The e-commerce space is brutal. Most brands lose money. Many founders burn out. Too many great products never make it past the launch page. Pietra, a platform used by over 300,000 brands, thinks it has a fix. And it doesn’t involve hiring more … [Continue reading]

Filed Under: AI

Think AI Is Replacing Jobs? Not According to These 750+ Business Owners

Posted on July 21, 2025 Written by Bill Hartzer

AI sentiment amongst biz owners

Small business owners across the U.S. aren’t scared of AI—they’re buying it coffee and asking it to sort invoices. That’s the main takeaway from a new report from Bluevine, the country’s largest small business banking platform. Based on polling … [Continue reading]

Filed Under: AI

Coldplay Kiss Cam Chaos: What the Andy Byron Scandal Teaches About Online Reputation

Posted on July 17, 2025 Written by Bill Hartzer

viral doesn't mean guilty

Update July 18, 2025: The alleged statement that was circulated online and reported by many major news organizations worldwide apparently is fake. See the alleged statement below. Update 2: July 18, 2025: Astronomer has released a statement saying … [Continue reading]

Filed Under: Reputation Management

Marketing Signals Rolls Out AI Search Optimisation Services

Posted on July 17, 2025 Written by Bill Hartzer

marketing signals

The search landscape isn’t shifting—it’s already changed. With AI-powered results increasingly replacing traditional lists of blue links, smart marketers are adjusting course. That’s exactly what Marketing Signals is banking on with their latest … [Continue reading]

Filed Under: Search Engine Marketing Firms

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Recent Posts

  • Why Google Says 77% of My SearchEngines.net Traffic Is Branded
  • Paid Search Gets a Second Act: fullthrottle.ai Turns Search and Social Clicks Into Household Audiences
  • The Reputation Engagement I Would Rather Have Than the Friday Afternoon One
  • A Judge Ordered an Expert’s AI Prompts Produced. There Is Still No Standard, So I Wrote One
  • Facebook Says an Account Called “Meta Verrified” Sending Phishing Messages Doesn’t Violate Its Rules
  • I Read 30 Digital Marketing Tool Licenses. Most Do Not Say What You Think.
  • 131 SEO Experts Just Ranked Google’s Ranking Factors. Backlinks Did Not Die.
  • AI Local Business Recommendations Went From 6% To 45% In A Year. The Bigger Number Is 88%
  • IAB: 56% Want Creator Voices In AI Shopping Advice, But Nobody Can Verify Which Creators Are Honest
  • Semrush Says Showing Up Once In A ChatGPT Category Is Worse Than Not Showing Up
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