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Bill Hartzer

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AdLift’s New Tool Shows If AI Models Are Talking About Your Brand—or Ignoring It

Posted on September 16, 2025 Written by Bill Hartzer

Brand Share of Voice (BSOV)

AdLift Introduces AI Citation Tracking With New Tesseract Feature AdLift has rolled out a new feature for its AI visibility platform, Tesseract, that promises to change how brands measure influence in search. The addition, called Brand Share of … [Continue reading]

Filed Under: AI

86% of Parents Shop Online With Their Kids—New Study Reveals the Surprising Ripple Effect

Posted on September 16, 2025 Written by Bill Hartzer

Snapchat, Havas Media Network, and Alter Agents Study Finds 86% Of Parents Shop Online With Their Children

Parents Turn Social Media Into a Family Shopping Hub, New Study Finds Parenthood doesn’t slow digital habits—it speeds them up. That’s the headline from a new global study released by Snapchat, Havas Media Network, and research firm Alter Agents. … [Continue reading]

Filed Under: Social Media

Later Launches AI-Powered Solution to Spot Risks and Boost Influencer Payoffs

Posted on September 16, 2025 Written by Bill Hartzer

Later Unveils AI-Powered Brand Suitability Insights for Marketers Later has introduced its newest product, Brand Suitability Insights, a feature that aims to change how brands evaluate and activate influencer partnerships. The launch, announced in … [Continue reading]

Filed Under: Social Media Marketing

Inside Sellm’s Big Bet on Generative Engine Optimization

Posted on September 15, 2025 Written by Bill Hartzer

Dashboard with generative engine optimization analysis

Sellm Unveils Generative Engine Optimization Platform Sellm announced today the launch of its Generative Engine Optimization (GEO) platform, a new tool for measuring and improving how brands appear inside AI-powered search results. The release marks … [Continue reading]

Filed Under: Search Engine Marketing Firms

Gistvox Launches: The Social Media App That Wants to Replace Scrolling With Listening

Posted on September 15, 2025 Written by Bill Hartzer

Gistvox Logo

Gistvox Launches a Voice-First Platform Gistvox officially entered the social media arena with a bold pitch: every story told in two minutes or less. No filters. No algorithms. Just voices. The company says its mission is to restore humanity to … [Continue reading]

Filed Under: Social Media

C25 Conference Promises AI Showdowns, Big Names, and Bold Ideas

Posted on September 12, 2025 Written by Bill Hartzer

AI Marketing Takes the Spotlight at C25 Hong Kong 2025 Artificial Intelligence is no longer the sidekick in marketing—it’s moving into the starring role. In Hong Kong, where more than 70 percent of customers use generative AI daily according to a … [Continue reading]

Filed Under: Search Engine Marketing Events

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Recent Posts

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