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Home » Domain Names » How to Sell Domain Names Using Pitchbox: A Step-by-Step Guide

How to Sell Domain Names Using Pitchbox: A Step-by-Step Guide

Posted on March 14, 2025 Written by Bill Hartzer

Guide to Outbound Domain Names Sales with Pitchbox

For years, selling domain names meant listing them on marketplaces like Sedo or Afternic and waiting for a buyer. The problem? Many domains sit for months or years without attracting offers. That’s why I turned to outbound sales, actively finding buyers rather than waiting for them to come to me. One of the best tools I’ve found for this is Pitchbox, which automates much of the process—finding potential buyers, gathering contact information, and running email outreach campaigns. With this system, I’ve managed to sell domains in as little as one hour after launching a campaign.

If you have domain names sitting unused, this guide will walk you through how I use Pitchbox to sell them efficiently.

Jump To

Toggle
    • Why I Use Pitchbox for Domain Sales
    • Video Tutorial: Selling Domain Names using Pitchbox – Full Details and Results
    • Step 1: Identifying Potential Buyers
      • How I Find the Right Buyers:
    • Step 2: Setting Up a Pitchbox Campaign
      • How I Set Up the Campaign:
    • Step 3: Writing and Automating Email Outreach
      • How I Set Up My Email Campaign:
    • Step 4: Monitoring Responses and Closing Sales
      • How I Manage Responses:
    • Results and Case Studies
      • Real Case Studies:
    • Final Thoughts: Should You Use Pitchbox for Domain Sales?
  • Full Transcript: How to Sell Domain Names Using Outbound Sales & Pitchbox: Full Details with Results
      • Setting Up a Pitchbox Campaign
      • Automating Email Outreach with Pitchbox
      • Closing Sales and Results
      • Case Studies
      • Why Pitchbox Works for Domain Sales

Why I Use Pitchbox for Domain Sales

Selling domain names isn’t just about having great domains; it’s about finding the right buyers. Many businesses don’t even realize they need a better domain until someone reaches out to them.

Instead of relying on passive listings, I use Pitchbox to:

  • Find potential buyers by searching Google for businesses related to my domain’s keywords
  • Extract contact information (emails, names, LinkedIn profiles) automatically
  • Set up automated drip email campaigns that send follow-ups every few days
  • Negotiate with interested buyers in real time

The best part? Once the campaign is running, I can sit back and wait for responses, rather than spending hours manually reaching out to each prospect.

Video Tutorial: Selling Domain Names using Pitchbox – Full Details and Results

I put together a video detailing the exact process I go through when setting up a campaign to sell a domain name using Pitchbox. In this video, I go through all of the steps and show you exactly how to find potential buyers of the domain you’re selling, how to review the prospects, then set up a drip email marketing campaign to sell the domain. I also show you some specific results. After the video below, I’ve provided an overview of the process, and each step. Then, at the end of the post below, I have a transcript of the video.

Step 1: Identifying Potential Buyers

Before reaching out to anyone, I first need to identify businesses that would benefit from owning my domain.

How I Find the Right Buyers:

  1. I start with a Google search

    • I take the main keywords from my domain name and search for them.
    • Example: If I own DallasHomeInspection.com, I search for “Dallas Home Inspection”.
    • The companies appearing in the results are potential buyers.
  2. I focus on local businesses

    • I avoid contacting large directories like Yelp, Zillow, and Angi, since they aren’t likely to buy a domain.
    • Instead, I look for smaller businesses that already offer the service in my domain name.
  3. I manually list companies (optional)

    • If I prefer, I can manually collect emails and contact businesses myself, but Pitchbox automates this in the next step.

At this stage, I now have a list of businesses that could potentially buy my domain.

Step 2: Setting Up a Pitchbox Campaign

Once I’ve identified potential buyers, it’s time to create a campaign in Pitchbox and let the software do the heavy lifting.

How I Set Up the Campaign:

  1. Create a new campaign

    • In Pitchbox, I create a project (e.g., “Dallas Home Inspection”).
    • I enter keywords like “Dallas Home Inspection” and “Texas Home Inspectors”.
  2. Gather contact information

    • Pitchbox scans Google search results and extracts:
      • Business names
      • Website URLs
      • Email addresses
      • LinkedIn profiles of decision-makers
    • Some companies will have up to 12 contacts available.
  3. Review and filter contacts

    • I manually go through the list and remove irrelevant leads (e.g., Yelp, Zillow).
    • I prioritize owners, marketing directors, and decision-makers.

By the end of this step, I now have a list of businesses and their contact details, ready for outreach.

Step 3: Writing and Automating Email Outreach

Now that I have my buyer list, the next step is creating an email sequence that will automatically be sent to them.

How I Set Up My Email Campaign:

  1. I write my initial email

    • I keep it short and direct. Example:

      Subject: Interested in [DomainName.com]?

      Hi [First Name],

      I noticed you provide home inspection services in Dallas. I own DallasHomeInspection.com, and I’m considering selling it. Would you be interested in acquiring it?

      Let me know if you’d like to discuss further.

      Thanks,
      [Your Name]

  2. I set up an automated follow-up sequence

    • If they don’t respond, Pitchbox automatically follows up after:
      • 3 days: A polite reminder email
      • 6 days: A second follow-up email
      • 9 days: A final attempt before moving on
  3. I launch the campaign

    • Once my email templates are ready, Pitchbox sends them out automatically.

At this point, I sit back and wait for responses.

Step 4: Monitoring Responses and Closing Sales

Once my emails go out, it’s time to track responses and negotiate sales.

How I Manage Responses:

  1. I monitor my inbox for replies

    • Common responses include:
      • “How much are you asking?”
      • “I’m interested, tell me more.”
      • “No, thanks.” (Pitchbox automatically removes uninterested buyers.)
  2. I negotiate pricing

    • If a potential buyer shows interest, I discuss fair pricing.
    • Some domains sell for hundreds or even thousands of dollars, depending on demand.
  3. I finalize the sale

    • Once the buyer agrees, I use Escrow.com or a domain marketplace to ensure a secure transaction.

Results and Case Studies

Since using Pitchbox for outbound sales, I’ve seen real results. Here’s a breakdown of some campaigns I’ve run:

  • 6,800+ emails sent
  • 27+ campaigns launched
  • 12%+ average response rate
  • Domains sold within 1 hour in some cases

Real Case Studies:

  • PremiumFoodTruck.com

    • 17 emails sent
    • 18% response rate
    • Interest from multiple buyers
  • GoldMirrors.com

    • 115 emails sent
    • 19% response rate
    • Closed a deal within a week
  • BehaviorTelehealth.com

    • 220 emails sent
    • 56 responses pending

These numbers prove that outbound sales can work quickly, often bringing in buyers in a matter of days or even hours.

Final Thoughts: Should You Use Pitchbox for Domain Sales?

If you own domain names that aren’t selling through traditional marketplaces, I highly recommend trying Pitchbox for outbound sales.

  • It finds the right buyers based on real search data
  • It automates email outreach, saving me hours of work
  • It helps me close deals faster, sometimes within one hour

Rather than waiting for a buyer, I take control of my sales process—and that’s what makes all the difference.

Got questions? Reach out and let me know!

Full Transcript: How to Sell Domain Names Using Outbound Sales & Pitchbox: Full Details with Results

This is Bill Hartzer, and today I’m going to talk to you and actually show you how to use a tool called Pitchbox to do outbound domain name sales. Using this tool, we can manage the entire process, from finding potential buyers for your domain name to managing contacts and setting up a drip email campaign to reach out to those buyers. Then, we can sit back and watch for responses. Traditionally, selling a domain name has been difficult because it’s not easy to find the right buyers.

If you have a few dozen domain names sitting around that you aren’t using, why not sell them? In this process, I’ll show you how easy it is to use Pitchbox to find potential buyers and successfully sell domains. You might be wondering, “Why should I use this?” Well, I’ve personally used this system and sold a domain in about 30 minutes using this method. Pitchbox has been around for many years, but not necessarily for domain sales. However, I’ve found it works incredibly well for this purpose.

Let’s get started.

First, let’s talk about the concept. Let’s say I have a domain like DallasHomeInspection.com. This is what we call a geo domain, meaning it includes a location name plus a service. Geo domains work very well because local businesses are often interested in domains with their city and service included.

To find potential buyers, I search for the keywords in Google. For example, if I search for “Dallas Home Inspection,” the results show businesses that already offer home inspections in Dallas. These businesses are all potential buyers of DallasHomeInspection.com.

There are some exceptions—large directories like Yelp, Zillow, and Angi appear in the results, but they’re not great prospects. Instead, I focus on actual local businesses in the home inspection industry. If I go to the second or third pages of Google, I find companies that could benefit from an exact-match domain because they may not have the best rankings yet. Owning a premium domain like DallasHomeInspection.com could help them rank better.

Once I have this list of potential buyers, I use Pitchbox to pull this data, find contact information, and reach out to them automatically.

Setting Up a Pitchbox Campaign

Inside Pitchbox, I create a new project. Each campaign represents a separate domain name. Some domains I’ve run campaigns for include:

  • PremiumFoodTruck.com
  • GoldMirrors.com
  • PlasticStools.com

For example, when I ran a campaign for GoldMirrors.com, I sent out 115 emails and got a 19% response rate. Another campaign, PremiumFoodTruck.com, had an 18% response rate. Results vary depending on the industry, but these response rates show that outbound sales work.

Now, I’ll walk through how to create a new campaign using DallasHomeInspection.com as an example.

  1. I start by entering keywords related to my domain, such as:

    • Dallas Home Inspection
    • Home Inspection Dallas
    • Texas Home Inspectors
  2. I refine my results

    • Pitchbox lets me filter by domain authority, trust flow, and citation flow, but I usually avoid these filters at first because I don’t want to miss potential buyers.
  3. Pitchbox gathers contact details

    • The tool automatically scans the web and finds email addresses, company names, and LinkedIn profiles of decision-makers at these companies.
    • Some businesses will have up to 12 contacts available, which increases the chances of finding the right person to reach out to.

Once Pitchbox pulls in all this information, I review and clean up the contact list, removing any irrelevant companies.

Automating Email Outreach with Pitchbox

After gathering my buyer list, I set up an email drip campaign to reach out to them.

  1. I write a short and direct email

    • Example:

      Subject: Interested in DallasHomeInspection.com?

      Hi [First Name],

      I noticed you provide home inspection services in Dallas. I own DallasHomeInspection.com, and I’m considering selling it. Would you be interested in acquiring it?

      Let me know if you’d like to discuss further.

      Thanks,
      Bill Hartzer

  2. I schedule automated follow-ups

    • If the first email gets no response, Pitchbox sends follow-ups every three days:
      • Day 3: A polite reminder email
      • Day 6: Another follow-up
      • Day 9: A final attempt before moving on
  3. I launch the campaign and monitor responses

    • Once my emails are sent, I watch my inbox for replies.
    • If someone replies, Pitchbox marks them as “Interested,” making it easy to track conversations.

Closing Sales and Results

Once I start getting responses, I negotiate with interested buyers. Some will ask for pricing, while others might want more details. Many domains sell for hundreds or even thousands of dollars depending on the industry and demand.

Once a buyer is ready to proceed, I complete the transaction using Escrow.com or another secure payment platform.

Case Studies

Here are some actual results from using Pitchbox:

  • PremiumFoodTruck.com

    • 17 emails sent
    • 18% response rate
    • Multiple interested buyers
  • GoldMirrors.com

    • 115 emails sent
    • 19% response rate
    • Closed a deal within a week
  • BehaviorTelehealth.com

    • 220 emails sent
    • 56 responses pending

Over the past year, I’ve sent 6,800+ emails, launched 27 campaigns, and achieved an average response rate of 12%. Some domains sold within an hour of launching a campaign.

Why Pitchbox Works for Domain Sales

Traditionally, domain investors list domains on sites like Afternic, Sedo, or DAN, hoping buyers find them. While that works for some, many valuable domains sit unsold for years.

With Pitchbox, I take a proactive approach:

  • I identify potential buyers rather than waiting for them to find my domain.
  • I automate outreach, saving time and effort.
  • I get faster sales, sometimes within hours.

If you’re struggling to sell domains, outbound sales with Pitchbox can make a huge difference. If you have questions, feel free to reach out—I’m happy to help.

Filed Under: Domain Names

About Bill Hartzer

Bill Hartzer is the CEO of Hartzer Consulting and founder of DNAccess, a domain name protection and recovery service. A recognized authority in digital marketing and domain strategy, Bill is frequently called upon as an Expert Witness in internet-related legal cases. He's been sharing insights and research here on BillHartzer.com for over two decades.

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