Many companies and brands (I guess I could call myself a brand) have websites that contain a blog, and just as important, a social media presence. But have you ever thought of the content that you’re actually producing, writing, and posting on your social media profiles and pages? [Read more…]

Well, I am pretty used to it by now. Whenever you are on Facebook and you have “liked” a page, Facebook makes an attempt to show you pages that are “similar to” other pages, in an effort to get you to “like” those pages, as well. [Read more…]

I have written about this before, but I have to say, that I really like the Google Ripples feature of Google Plus. It shows you exactly how, when, and where a post on Google Plus went viral, and exactly who did the sharing to make it do so. Not only can you see when the post went viral, but you can actually see who shared the post and who did the resharing of the post. You can see exactly who the influencer is and, ideally get them to post. They’re exactly the ones who you want to connect with. [Read more…]

Buffer, the app that allows you to time your posts to Twitter, Facebook, and Google+, has been hacked. Here’s an update email From Joel from Buffer: [Read more…]

Time is money – especially if you are an entrepreneur. When it comes to online marketing for your business, one of the best ways to maximize your time (and thus, your money) is to automate as much of your online customer communications as possible. WordPress users commonly schedule blogs to post at future dates, and services like Constant Contact and MailChimp are used by businesses of all sizes to plan email marketing campaigns. There are lots of ways you can capitalize on these “drip marketing” techniques. [Read more…]

Okay, it’s October, and there isn’t a huge amount of time left before Halloween will be here. There are tons of office Halloween parties coming, and then there’s the opportunity to go trick or treating with your kids for Halloween. So, you had better start thinking about what you’re going to be for Halloween this year. [Read more…]