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Home » Advertising » AdCellerant Goes North: What Canadian Agencies Can Expect

AdCellerant Goes North: What Canadian Agencies Can Expect

Posted on May 27, 2025 Written by Bill Hartzer

AdCellerant

 

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  • AdCellerant Brings Its Digital Advertising Powerhouse to Canada
    • Calgary Becomes the Launchpad
    • Why Canada, and Why Now?
    • Boots on the Ground: Leadership That Knows the Landscape
    • What Makes AdCellerant Different?
    • Proof That It Works
  • Steady Growth, Global Playbook
  • Ready to Roll
  • Final Thoughts

AdCellerant Brings Its Digital Advertising Powerhouse to Canada

AdCellerant, known in the U.S. for shaking up digital advertising, just made a major move north of the border. The Denver-based company has officially opened shop in Canada, offering its end-to-end digital marketing platform to media companies, agencies, and advertisers across the country. This isn’t a soft entry. AdCellerant is launching with full capabilities—automated campaign execution, analytics in real-time, privacy-compliant solutions, and a platform built for local media. Canadian businesses can now access tools that were previously only available to AdCellerant’s U.S. partners.

Calgary Becomes the Launchpad

AdCellerant has chosen Calgary as the home base for its Canadian headquarters. The city’s growing reputation in tech circles made it a smart choice.

Brad Parry, President and CEO of Calgary Economic Development, sees it as more than just a new tenant moving in. “Calgary is where companies come to scale,” he said. “AdCellerant setting up shop downtown is proof that this city is attracting the right kind of attention.”

Why Canada, and Why Now?

Canada’s digital ad spend is projected to hit $15.9 billion by year-end. For AdCellerant, that’s not just a number—it’s an open door. The company is bringing its tools to market at a time when demand for automated, efficient ad platforms is high.

Brock Berry, AdCellerant’s CEO and Co-Founder, summed it up bluntly: “Canadian businesses want modern advertising that delivers results. That’s what we do.”

Boots on the Ground: Leadership That Knows the Landscape

George Leith is leading the Canadian rollout. Leith has a long history with digital media sales and transformation, making him the right person to head local operations. “Canada’s ready for this,” he said. “We’re not dropping software and vanishing—we’re here to help media partners win.”

AdCellerant is also adding two key hires to the mix:

Anthony Gallace, Senior Director of Agency Partnerships, who brings years of experience connecting platforms with media teams that need them.

Todd Roberts, Senior Business Development Manager, who has spent more than a decade driving growth through smart, scalable ad campaigns.

Both will focus on building relationships with Canadian partners and translating U.S. success into local wins.

What Makes AdCellerant Different?

The company’s platform is packed with practical tools. Through its proprietary Ui.Marketing system, users can draft proposals, launch campaigns, and analyze results—all in one place.

It’s white-labeled, too, meaning local media companies can use it as their own, without needing to reinvent the wheel or build out teams of engineers. The platform supports everything from display and video ads to search engine marketing and social media.

And it’s not just software. AdCellerant backs its partners with support, training, and a team of experts who know what it takes to sell and execute digital campaigns.

Proof That It Works

In the U.S., AdCellerant already works with thousands of advertisers and media companies. That’s not hyperbole—it’s documented. The company has a shelf full of awards to show for it, but the real value has been its ability to help local agencies punch above their weight.

With the Canadian market now in reach, AdCellerant’s leadership says they’re ready to do it again.

Steady Growth, Global Playbook

Shelby Carlson, AdCellerant’s COO and Co-Founder, made it clear that this isn’t a one-off: “We’re building a model that scales across borders. Canada is the first stop. We’re ready for more.”

The company’s platform is now structured for global rollout, offering tools and systems that can be adopted in virtually any media market.

Ready to Roll

For Canadian agencies looking to grow their digital ad offerings, the AdCellerant launch isn’t just news—it’s a call to action. The tools are available. The team is in place. And the time to adopt smarter systems for ad execution is now.

Interested media companies can book a demo directly with AdCellerant to see how the platform can fit into their current operation—no guesswork required.

Final Thoughts

AdCellerant isn’t just expanding. It’s planting its flag with a clear strategy: local presence, practical tools, and support that actually shows up. For Canadian media agencies looking to grow, this platform could be the missing piece. The playbook that worked in the U.S. is now being translated to Canada—with a few homegrown leaders helping drive it.

Filed Under: Advertising

About Bill Hartzer

Bill Hartzer is the CEO of Hartzer Consulting and founder of DNAccess, a domain name protection and recovery service. A recognized authority in digital marketing and domain strategy, Bill is frequently called upon as an Expert Witness in internet-related legal cases. He's been sharing insights and research here on BillHartzer.com for over two decades.

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