Bill Hartzer

Google’s Googlebot Causes United Airlines Stock to Plummet Says Tribune Company

Apparently Google's search agent named Googlebot (their web crawler) caused the stock of United Airlines to plummet on September 7, 2008. The Tribune Company, in a press released late today, said that "the confusion surrounding a 2002 Chicago Tribune article on the Internet this past weekend started with the inability of ...

Want Online Casinos? Search Uncle Sam Courtesy of Google

Search Engine Roundtable recently pointed out that you can now search all of the US Government web sites courtesy of Google. Using Google's new Uncle Sam search, you can now search the US Government websites. I can see how this would be very useful, especially if you wanted some unbiased ...

2008 Survey Says Undergrads Want to Work for Google

The 2008 Universe IDEAL(TM) Employer Survey says that undergrads' desire to work for Google is growing. The survey also reports that the demand to work for Ernst & Young made a big jump over laster year. Job security and the work-life balance are reportedly top concerns. Nearly one in five undergraduate ...

Black Out Your Google Listing in the Google Search Results

As you know, I am a pretty big fan of Mixx, and I have been using Mixx for a while now, ever since day one. Anyhow, Mixx is not really the focus here; although Mixx is the main reason behind my discovering the fact that you can essentially "black out" ...

Google Tests Site Links Search with Microsoft

I was tipped off today by a WebmasterWorld thread that Google is testing their Site Links feature that includes a search box right under the Site Links. See the screen capture below: From what I can tell, and from the short amount of testing that I've done, the search box appears ...

College Kingdom Educational Search Shows Desperate Need to Clean Up EDU Sites

  College Kingdom has launched new search tools for students, or anyone for that matter, to search over seven thousand colleges', universities', career schools', and adult education programs' websites all at once. This is a great new search tool. However, the search results show the desperate need for those ...

Is Google Knol Really a Wikipedia Rival?

  There's a new kid on the online block named Knol and even this early in the development stage, some people are already predicting that it could bring about yet another significant change to the way we share information on the Internet. Knol is a new Web service being developed ...

Getting Out of the Google Supplemental Index

My fellow linking master buddy pal named Andy Hagans has a great post about escaping Google's supplemental index. “What exactly is that supplemental index again?” I won’t parrot the quasi-official Google answer here. (In fact, I can promise that I will never give you the “official Google answer” on Tropical SEO.) Take ...

March 15th 2010
Tags: Search Engine Optimization 2 Comments

How Search Engine Optimization Adds Value to a Website

Most likely, if you have a website for your business, you probably have been pitched by a host of companies about the benefits of Search Engine Optimization. And, as someone who has been actively practicing organic search engine optimization since 1996, I am probably just as qualified as anyone else ...
March 10th 2010
Tags: Search Engine Marketing 4 Comments

Search Engine Optimization: Is Social Sharing the Next Link Building?

I just finished reading an interesting TechCrunch article about how Google has upgrade Google Reader, making it more visual. What's interesting to me, as a search engine optimization expert and online marketer, is not the fact that Google has upgrade Google Reader. It is, after all, pretty cool stuff. No ...
March 10th 2010
Tags: Internet Usage One Comment

comScore February 2010 Search Engine Rankings

Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. comScore, Inc. (NASDAQ: SCOR) , a leader in measuring the digital world, ...
March 9th 2010
Tags: Search Engines No Comments

CheapTweet Upgrades Its Social Deals Search Engine

CheapTweet.com, a major Twitter-based social deals search engine site, has launched CheapTweet Version 2, in celebration of indexing over 5 million deals online to offer users an better social shopping experience. CheapTweet's 2.0 rollout adds upgrades to its core search engine, voting mechanism, and a new look and feature called ...

Search Engine Optimization and Network Marketing: How to Get More Leads

I had an interesting conversation over the weekend with Marvin, who called me to discuss Network Marketing. Somehow we had become connected through Facebook or another social networking website and he thought that since we were tagged as being friends online he believed that that gave him permission to call ...

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