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Bill Hartzer

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90% of Older Adults Hit by Scams—Now They’re Demanding Accountability from Big Tech

Posted on March 31, 2026 Written by Bill Hartzer

90% of older adults surveyed encountered scams repeatedly

A new report from the National Council on Aging (NCOA) puts a spotlight on a problem that many suspected but few quantified. Online scams targeting older Americans are not rare events. They are routine. They are persistent. And they are often tied … [Continue reading]

Filed Under: Social Media

Socialtrait Says It Can Predict Viral Content Before You Post

Posted on March 26, 2026 Written by Bill Hartzer

socialtrait

Socialtrait has stepped into a new category with a direct claim. Brands can now test how ideas spread before publishing them. The company calls this approach Behavioral Simulation AI. The product behind it is Social Media Multiverse. … [Continue reading]

Filed Under: Social Media Marketing

Lanbow Opens Its Meta Ad Execution Engine

Posted on March 25, 2026 Written by Bill Hartzer

lanbow ad execution engine

Lanbow, developed by Sandwich Lab, has released a key part of its advertising system as open-source. The release includes Lanbow Claw Skill, a component built to manage Meta ad execution from start to finish. … [Continue reading]

Filed Under: Advertising

This Free Tool Shows If AI Is Ignoring Your Brand—Helios Backs WhatIsMyAEO.com

Posted on March 25, 2026 Written by Bill Hartzer

Helios & Partners has placed a strategic bet on a problem many brands have not fully grasped yet. The firm announced an investment in WhatIsMyAEO.com, a platform that measures how brands appear inside AI-generated answers. … [Continue reading]

Filed Under: AI

Rakuten Advertising Teams Up with Similarweb to Track LLM Visibility

Posted on March 25, 2026 Written by Bill Hartzer

Rakuten Advertising and Similarweb announced a strategic collaboration that aims to solve a problem many marketers have quietly struggled with: visibility inside large language models. … [Continue reading]

Filed Under: AI

Oleno AI Goes Live: The Platform Promising to Turn Marketing Plans Into Published Content Automatically

Posted on March 24, 2026 Written by Bill Hartzer

oleno ai

A new entrant in the content automation space is making a bold claim. It says the real problem in marketing is not ideas. It is execution. And it believes it has a fix. … [Continue reading]

Filed Under: AI

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Recent Posts

  • Semrush Says Showing Up Once In A ChatGPT Category Is Worse Than Not Showing Up
  • Semrush Studied 1,094 ChatGPT Categories. The Number That Matters Is Not 53.7%.
  • Study: Home Service Companies That Track Profit Instead of Leads Get 38% More From Their Ad Spend
  • LinkedIn Reach Is Up 14% For Executives. The Same Report Says Organic Reach Is Collapsing.
  • The Dental SEO Playbook Is Changing: Identity Dental Marketing Releases AEO vs. SEO Study
  • Link Freedom Group Just Bet Tens of Millions on the Future of the Internet
  • The .ORG Impact Awards Just Named 35 Global Changemakers—and the Finalists Are Remarkable
  • Marlow Launches Its AI Software Builder
  • Brands Keep Killing Their Best Ads Too Early—New Agentio Report Says Here’s What They Should Do Instead
  • accessiBe Launches AI Accessibility Assistant
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