According to a sensitive but unclassified report, the Bureau of International Information Programs, a part of the United States State Department, has paid $630,000 of U.S taxpayer dollars on two separate social media campaigns: to increase the number of Facebook Likes on their Facebook page. What’s even worse, is that these two social media campaigns were complete flops, with less than 2 percent actually engaging with their posts. [Read more…]
Hashtags are spam that need to go away. According to reports that have hit the mainstream media lately, Facebook has just (finally) gotten #hashtags. Facebook tends to be a “late adopter” of a lot of technology and features, so you know that when Facebook “finally” gets a feature such as hashtags, the feature is on its way out. But I digress. [Read more…]
As you may or may not know, I have always been an early adopter of new technology, especially just about anything online. And social media is no exception. In fact, in the past, I have been a power user over at tons of social media sites in the past, including many that have been taken down, bought out, and even some that still exist–along with some that are just getting started. [Read more…]
In a recent study by NM Incite, it was revealed that Hispanic social media users are 21% more likely than the average U.S. social media user to use social media for customer care and customer service. Also as a result of this same study, they found that over 57% of active Hispanic social media users have asked a question or voiced a complaint/issue to a brand or company using social media (e.g. Twitter or Facebook), compared to 47% of the general population. [Read more…]
In a private, non-publicized press conference held at Facebook’s headquarters in Menlo Park, California, Mark Zuckerberg announced the new Facebook Graph Search, a way to search for things you might like based off what your friends think. [Read more…]
If you are familiar with Pinterest, and Tumblr, then you know how much fun it can be to create a topical board filled with pictures, articles, and videos to share with family and friends. Each new picture that you find can be a source of amusement, and introspection. [Read more…]