Perhaps in response to one of my recent blog posts about search engine ranking problems, I got an email today from James who owns a website called 4insure dot net. He asked me if I would take a look at his web site and see if I can figure out why he is having search engine ranking problems. Here is his question: [Read more…]

Creating a new website or landing page is exciting. You have certain goals to achieve with the website (sales, signups, downloads, etc.) and in order to achieve those goals you think all you need is a good marketing campaign and excellent rankings in Google. After all, a website is worthless if nobody visits it. [Read more…]

A while back, I took a long hard look at Google’s first version of the Google Search Engine Optimization Starter Guide. [Read more…]

Any Search Engine Optimization expert will tell you that search engine optimization (or SEO) is an ever-evolving topic, due to the constant developments in the many search engines’ algorithms – most importantly, Google’s. The latest card that Google has dealt (or at least the one that’s generating the most hype) is called Google Instant. [Read more…]

The Web Marketing Association has named the Best Web Sites in 96 different categories. The awards are out today. I took a look at the top award winning web sites and the web sites of those who produced them: and am horrified to see a lack of basic search engine optimization techniques being applied. [Read more…]

Google Instant is an enhancement to Google’s search engine that shows you, and changes, the search results as you type, in real time. By implementing Google Instant, Google is trying to enhance our overall search experience by delivering the search results to us, faster. Google has determined that many of use type slower than we read: thus by delivering the search results to us as we type, Google believes that not only will we get the results faster but we may even “formulate a better search term” because of that instant feedback. [Read more…]