Google has released their Google Disavow Tool, an online tool part of Google Webmaster Tools that allows web site owners disavow links to their web site. You really only need to use this tool if you’ve been unsuccessful in getting bad links or over-optimized anchor text links to your site removed. [Read more…]
SEO Training: Strategies for Researching, Creating, and Promoting Quality Content
As a part of the ClickZ Academy Onsite Training Workshops held right before the Search Engine Strategies Conference in Chicago, I am teaching a 4 hour workshop on researching, creating, and promoting quality content. Here are the specific details of my training: [Read more…]
Search Engine Submission Now Officially a Scam
I can finally officially declare that all search engine submission services are now scams. If you receive an email from anyone claiming to offer search engine submission services or a similar submission service–it is spam and also a scam. [Read more…]
Google Sends Correction to Unnatural Links Messages in Google Webmaster Tools
If you have what Google calls “unnatural links” that hare pointing to your web site, then Google will notify you. They do these notifications via Google Webmaster Tools. In order to receive the messages, web site owners must go through a verification process to “verify their web site” and prove that they are the web site owner. Consider yourself lucky–or doing something right–if you have not received any of these “detection of unnatural links” messages. [Read more…]
How NOT to Build Links to Your Website: Courtesy of American Express
As a courtesy and value-added service, American Express is building links and doing search engine optimization for many of their small business clients. [Read more…]
BrightEdge Awarded Patent for Operationalizing SEO
BrightEdge, a company that provides enterprise SEO, has been awarded its first patent issued by the United States Patent Office. The patent, #8,135,706, is titled “Operationalizing Search Engine Optimization,” and grants BrightEdge the ability to use its unique method for measuring share of voice in search engine rankings. [Read more…]