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Home » Marketing » Page 40

New Software Offers Unique Affiliate Recruiting System

Posted on February 11, 2007 Written by Bill Hartzer

A new approach to online ad sales offers webmasters a virtually effortless method of earning money from their Web sites.

In addition, http://www.TeamLinkNetwork.com (TLN) offers people looking to market their products and services, through viral marketing and online advertising, an affordable way to expand their reach.

“We’re very excited to be offering what we consider a win-win-win opportunity,” said Stephanie McInturff, TLN marketing director. It’s a ‘win’ for webmasters who only want to sign up for our affiliate program; it’s a ‘win’ for webmasters looking to make money by selling ad space on their sites, and it’s a ‘win’ for advertisers who are looking for an extremely affordable method of placing their ads on many different sites.”

TLN programmers spent more than a year working on the software designed to assist webmasters with the placement of ads on their websites, while at the same time giving them control over what content is placed on their sites.

“We designed the software specifically to give webmasters control of what goes on their site,” McInturff said. “It’s the website owner’s right to decide on the content of the ads, and our system preserves that right.” [Read more…]

Filed Under: Marketing

CBS Corporation Creates CBS Mobile Division

Posted on February 7, 2007 Written by Bill Hartzer

CBS Corporation has just created CBS Mobile, a new platform within CBS Interactive dedicated to building and growing the Company’s mobile operation across its various properties, including CBS Entertainment, CBS Sports and CBS News.

Cyriac Roeding, who has served as Vice President of CBS’s wireless efforts since 2005, has been named Executive Vice President of the newly formed division. The announcement was made today by Quincy Smith, President, CBS Interactive, to whom Roeding reports. [Read more…]

Filed Under: Marketing

National Pork Board Tries to Stomp on Innocent Blogger

Posted on February 1, 2007 Written by Bill Hartzer

A blogger friend of mine just received a letter from Jennifer Daniel Collins, an attorney at Faegre & Benson that represents The National Pork Board. It stated, for the most part, that use of the phrase “the other white milk” violates their trademark on the phrase “the other white meat.”

Jennifer Laycock is the Editor of Search Engine Guide, an educational web site aimed at translating the search marketing world into something that small business owners can understand. A former search marketing consultant and in-house trainer, Jennifer’s clients have included companies like Verizon and Highlights for Children. Her primary clients now are a little girl named Elnora and a little boy named Emmitt.

Jennifer started the lactivist site and blog to support “nursing moms by promoting issues like breastfeeding in public, milk bank donation and child led weaning…the blog is the companion to “The Lactivist” store on Cafe Press which aims to educate people about breastfeeding through humor. [Read more…]

Filed Under: Marketing

SharedBook to Offer On-Demand Reverse Publishing API

Posted on January 30, 2007 Written by Bill Hartzer

SharedBook.com is an on-demand Reverse Publishing platform that allows websites to monetize content: websites can allow their visitors to combine content from the site with personal and community data, as well as photos and stories–the options are endless. SharedBook will soon be opening up their API for everyone to use, which means a new opportunity for website owners to monetize their site’s content. [Read more…]

Filed Under: Marketing

Nominations for Email Marketing Awards

Posted on January 26, 2007 Written by Bill Hartzer

MarketingSherpa is seeking nominations for its second annual Email Marketing Awards. There are ten entry categories, which include best email newsletter, best email solo blast promotion, best triggered campaign, best opt-in (list growth) campaign, and best business-to-business email marketing. The deadline for entries is Friday February 16, 2007. [Read more…]

Filed Under: Marketing

How to Write a Press Release

Posted on January 26, 2007 Written by Bill Hartzer

Something that I’ve been advocating for many years now is to write a press release for your business or your website and distribute it. First, before you distribute a press release you need to write the press release. [Read more…]

Filed Under: Marketing

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