It’s been a long time coming. Dot Brand, the part of the New TLD domain name endings, are now officially here, I’d like to declare. While we have already had several Dot Brands use their branded TLDs for websites and microsites, it’s now that Google has launched their Keyword blog that I can say that Dot Brand is officially launched. [Read more…]
Are New gTLD Domain Names Losing Traffic to Dot COM?
One of the main arguments that I keep being presented with by those who don’t like the New gTLD domain endings is this: New gTLD domain name owners lose traffic to .COM domain names. For example, if I own www.billhartzer.horse, then I will lose traffic to someone mistyping my domain name, and adding .COM to the end like this: billhartzer.horse.com. Many who are not fans of the New gTLD domain extensions (endings) claim that you should NOT buy a New gTLD domain name because you’ll lose traffic to .COM. [Read more…]
Which Domain Name is Best for Your Business?

A few years ago, back in 2014, I set out on a personal quest to try to answer a question that I had: Will using a keyword rich New gTLD domain name for your website help online marketing efforts? I have to say that so far (as far as I know), I’m the only one out there who have used real world data in an attempt to answer this question. While there certainly have been skeptics and those who question the results, I knew going into this that there would people who will try to poke holes in everything I did. [Read more…]
Domain Name Backorder Prices are Going Up
Backordering a domain name is going to start costing more money starting soon. Both Snapnames and Namejet have announced that the price of backordering a domain name is going to increase from the base of $69 to $79. While you won’t pay the backorder fee unless the drop catching service catches the domain name for you, the price is going up.
Namejet.com sent an email today explaining their price increase: [Read more…]
Even Those Sending Spam Don’t Understand the New gTLDs
One of the issues that seems to be plaguing the New gTLD domain name extensions is public acceptance. It’s a hurdle that those selling these new domain name extensions have to overcome. As the public gets more familiar with the fact that there are domain name endings other than .COM, .NET, and .ORG, I’m certain that more of the New gTLD domains names will be sold. Most websites are adopting to the fact that there are new domain name extensions out there, such as .email, and even .ninja (I own www.Bill.Ninja), and most online forms are beginning to accept email address that’s not a .COM email address. What I found hilarious, though, was the fact that some spammers don’t even understand the New gTLDs. [Read more…]
Facebook Acquired AccountKit.com Domain, Registers Other Typos
Facebook has acquired the domain name AccountKit.com and they have also just recently registered a lot of typo domain names related to AccountKit.com. Usually when a company registers a lot of typos for a domain name, they plan on using that domain name publicly–and expect that people might mistype the domain name. [Read more…]


