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The AI category on BillHartzer.com explores how artificial intelligence is reshaping search, marketing, technology, and everyday business operations. This section features news articles, product announcements, research insights, and practical analysis of how AI tools and platforms are evolving. From breakthroughs in machine learning to major updates from leading tech companies, each post examines the real impact of AI on digital strategy and user behavior. Readers can expect clear, informed commentary rooted in Bill Hartzer’s deep experience with search, analytics, and emerging technologies—making this category a go-to resource for understanding AI’s accelerating role across industries.

Squarespace and Perplexity Team Up to Turn AI Searches Into Instant Businesses

Posted on October 3, 2025 Written by Bill Hartzer

Squarespace x Perplexity

Squarespace and Perplexity Join Forces to Reinvent Business Creation in the AI Era

Squarespace and Perplexity have struck a partnership designed to reshape how businesses come to life in an internet driven by artificial intelligence. The deal positions Squarespace as the official website building and hosting partner for Perplexity’s Comet browser, a platform that blends AI-powered search with direct interaction. This move signals a deeper shift in how entrepreneurs transition from ideas to full-fledged businesses online.

[Read more…]

Filed Under: AI

PR Newswire’s Amplify vs. The Competition: Why This AI Platform Could Change Corporate Communications

Posted on September 22, 2025 Written by Bill Hartzer

PrNewswire Amplify

PR Newswire Unveils Amplify: An AI Platform Poised to Redefine Press Release Distribution

PR Newswire has announced Amplify, a new AI-powered platform that blends the company’s seven decades of press release distribution with modern automation. For communicators, this is more than another tool—it’s a recognition that the way stories are discovered, shared, and measured has fundamentally shifted. Amplify promises to take a single press release and transform it into a multichannel campaign, backed by data, creative automation, and global reach.

[Read more…]

Filed Under: AI

GraceBlocks Bets Big on Google Gemini—And Small Businesses Win

Posted on September 22, 2025 Written by Bill Hartzer

From a fiew basic inputs, GraceBlocks can apply intelligence at scale to serve your use case.

GraceBlocks Embeds Google Gemini Models to Deliver AI-Powered Workflows

GraceBlocks has announced a major upgrade to its platform: full integration of Google’s Gemini 2.0 Flash and 2.5 Pro models. This development signals a clear step forward in making advanced automation tools accessible for small-to-medium businesses (SMBs) and human resources (HR) teams. For many organizations, the barrier to entry with artificial intelligence has been cost, complexity, and the need for specialized staff. GraceBlocks aims to remove those hurdles by embedding intelligence directly into its customizable database platform.

[Read more…]

Filed Under: AI

Shoppers Say AI Knows Them Better Than Their Partners—Constructor-Shopify Report Reveals Why

Posted on September 18, 2025 Written by Bill Hartzer

AI Is Winning Over Shoppers: New Report Finds 45% Don’t Care if Recommendations Come from Humans or Algorithms

Constructor and Shopify have released their third annual State of Ecommerce report, and the findings capture how far artificial intelligence (AI) has moved from novelty to habit. Based on a survey of 1,500 consumers across the U.S., U.K., and Germany, the 2025 study shows that nearly half of shoppers (45%) are indifferent to whether product picks come from people or algorithms. As long as the recommendation fits, the source doesn’t matter.

[Read more…]

Filed Under: AI

Future Shopper 2025: Why AI Is Saving Search and Exposing Retail’s Biggest Weaknesses

Posted on September 18, 2025 Written by Bill Hartzer

Future Shopper 2025: AI Sparks a Search Revival as Brands Struggle with Customer Experience

VML has released its ninth annual Future Shopper study, and the findings send a wake-up call to retailers. Despite years of digital growth, many brands are still falling short on customer experience. The research, which surveyed more than 25,000 consumers across 16 countries, shows that 45 percent of shoppers abandon carts because online stores are too frustrating to use. Half of consumers believe businesses don’t understand what customers want from digital channels. Those are staggering numbers in 2025.

[Read more…]

Filed Under: AI

AdLift’s New Tool Shows If AI Models Are Talking About Your Brand—or Ignoring It

Posted on September 16, 2025 Written by Bill Hartzer

Brand Share of Voice (BSOV)

AdLift Introduces AI Citation Tracking With New Tesseract Feature

AdLift has rolled out a new feature for its AI visibility platform, Tesseract, that promises to change how brands measure influence in search. The addition, called Brand Share of Voice (SOV), focuses on one of the biggest shifts happening today: the rise of AI-generated answers replacing traditional search results. For marketers who have long relied on rankings, this shift raises a serious question—how do you measure visibility when users no longer click but still consume information? AdLift’s answer is to follow the citations that AI models choose to display. [Read more…]

Filed Under: AI

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