DoubleClick and IAC Advertising Solutions have launched DART Search's bid management and conversion tracking features for Ask Sponsored Listings(R) (ASL).
There is now deeper integration via the ASL API. If you're a DART advertiser, then you can now manage your ad business on the ASL Network more productively. In ...
Microsoft has signed an aggreement with Digg.com to manage Digg's online advertising inventory. The initial agreement will last three years and is being called a "three-year collaboration".
As part of the agreement, Digg and Microsoft will collaborate to bring what they're calling "relevant advertising" to the Digg.com site. Digg ...
According to NETCompetition.org, the recent buyout of Doubleclick will attract very close scrutiny. The organization says that Google continues to exploit antitrust laws in order to dominate internet advertising.
Scott Cleland, the Chairman of NETCompetition.org, has released a white paper entitled "How Google-DoubleClick is Exploiting Antitrust Law's Weak Underbelly to Dominate ...
First it was pixel ads that sold 1 million pixels at $1 dollar each. Then we had a lot of copycats that attempted to make money from the same idea. Apparently the creator of the million dollar home page sold all of the available pixels on the home page.
Now fast ...