Bill Hartzer

DART Search Now Supports Bid Management and Conversion Tracking Ask Sponsored Listings

  DoubleClick and IAC Advertising Solutions have launched DART Search's bid management and conversion tracking features for Ask Sponsored Listings(R) (ASL). There is now deeper integration via the ASL API. If you're a DART advertiser, then you can now manage your ad business on the ASL Network more productively. In ...

Digg.com and Microsoft Sign Advertising Syndication Agreement

  Microsoft has signed an aggreement with Digg.com to manage Digg's online advertising inventory. The initial agreement will last three years and is being called a "three-year collaboration". As part of the agreement, Digg and Microsoft will collaborate to bring what they're calling "relevant advertising" to the Digg.com site. Digg ...

NETCompetition Says Google Continues to Exploit Antitrust Laws to Dominate Internet Advertising

According to NETCompetition.org, the recent buyout of Doubleclick will attract very close scrutiny. The organization says that Google continues to exploit antitrust laws in order to dominate internet advertising. Scott Cleland, the Chairman of NETCompetition.org, has released a white paper entitled "How Google-DoubleClick is Exploiting Antitrust Law's Weak Underbelly to Dominate ...

Internet Advertising Offered in 10 Second Increments

First it was pixel ads that sold 1 million pixels at $1 dollar each. Then we had a lot of copycats that attempted to make money from the same idea. Apparently the creator of the million dollar home page sold all of the available pixels on the home page. Now fast ...

Amazon.com Shuts Down Amazon Associates Affiliate Program

Amazon.com has "jumped the gun" so to speak and shut down its affiliate program, the Amazon Associates Program, to associates who live in the State of North Carolina. Amazon.com is taking this unprecedented step of shutting down their affiliate program ahead of what they're calling an "unconstitutional tax collection scheme ...
June 24th 2009
Tags: Word of Mouth Marketing 3 Comments

Zuberance Webinar June 24 Shows How to Turn Word of Mouth into Sales

Zuberance, a Word of Mouth marketing company that provides an on-demand platform that enables B2B and B2C marketers to identify and mobilize their Advocates, generating leads and sales, is hosting a free webinar on June 24th (today) 11 AM Pacific Time about how to turn "word of mouth" into actual ...
June 18th 2009
Tags: Internet Usage 6 Comments

comScore Releases May 2009 Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), has released its monthly comScore qSearch analysis of the United States search marketplace. In May 2009, Americans conducted 14.3 billion core searches. Google's websites continued to lead the US search market in April 2009 with 65.0 percent of the searches conducted, followed by Yahoo! (20.1 percent), ...
June 17th 2009
Tags: Ask.com, Search Engines 9 Comments

Ask.com Unveils Database of 300 Million Questions and Answers

Got a question? Well, according to Ask.com, they have the answer. Well, apparently they now have the answers to 300 million questions. Ask.com has unveiled a database of 300 million "Q&A pairs". Ask.com used their "proprietary core search technology" launched in the fall of 2008 and came up with 300 million ...
June 8th 2009
Tags: Search Engine Marketing 18 Comments

User Centric Releases Results of Eye Tracking Study: Google Versus Bing

User Centric has released the results of an eye tracking study that compares data between Google and the new Microsoft search engine Bing. What is interesting to note is that sponsored links are attracting more attention than they are on Google. Google users appear to be more aware of the ...

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