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Home » Marketing » Page 12

Andrew Muller on Testing Google Ads Using Facebook Ads

Posted on January 15, 2021 Written by Bill Hartzer

Andrew Muller on Testing Google Ad Copy Using Facebook Ads

In this episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Andrew Muller of Andrew Muller Creative. We talked about testing Google Ad copy by using Facebook ads. Andrew explains why this innovative way of testing ad copy and creative, as well as landing page works well and is cost effective.

The following is the full transcript of the podcast. [Read more…]

Filed Under: Marketing, Podcast

Web Host Agents Sending Fake Invoices for Website Hosting

Posted on July 17, 2020 Written by Bill Hartzer

Web Host Agents

A company called Web Host Agents continues to send businesses an invoice for web hosting services. The problem is that the invoice is fake, and Web Host Agents doesn’t currently host the company’s website. It’s a fake invoice, a sales tactic that’s being disguised. One of my clients received such an invoice recently in the mail. They asked me if it’s a scam or not–to which I promptly replied, telling them that it is. Let’s take a look at the invoice, which does look convincing.

I first reported this back in April 2019, and more than a year later they are still sending these fake invoices. [Read more…]

Filed Under: Marketing

Mark Traphagen on Schema, Schema Tools, and On Page SEO Tools

Posted on June 29, 2020 Written by Bill Hartzer

In this episode of the Digital Marketing with Bill Hartzer podcast, I spoke with Mark Traphagen from SEO Clarity. We discussed Schema Markup for Websites, as well as Schema Markup and On Page SEO tools. Tools mentioned include SEO Clarity’s Schema.Dev Chrome Plugin, SEO Clarity Essentials, and SEO Clarity’s Spark Chrome Plugin. [Read more…]

Filed Under: Marketing

Adobe to Remove Flash Player

Posted on June 15, 2020 Written by Bill Hartzer

Viewing this content requires Adobe Flash Player

Adobe will remove the Adobe Flash Player from its website after December 2020. This means that we are essentially seeing the EOL End of Life of the Flash Player. If your website was originally build in Flash and it requires the Flash Player in order to view it, then it’s time to think about redesigning your website. [Read more…]

Filed Under: Marketing

Jumpshot Keyword Data Update: Ahrefs

Posted on May 29, 2020 Written by Bill Hartzer

As you might be aware, Avast shut down Jumpshot, and its shutdown affected several keyword research tools that relied on that data. I uncovered some interesting information regarding keyword search volume data while looking at data from some of the popular keyword tools. [Read more…]

Filed Under: Marketing

Schema.org is Down

Posted on May 18, 2020 Written by Bill Hartzer

schema.org down

The website Schema.org is down, currently showing a “500 Server Error”. A 500 Server Error could be the result of several different things, such as too much traffic for the server to handle, a Denial of Service Attack, or a misconfiguration on the web server or website itself. So, at this point it’s just speculation as to why Schema.org is down. [Read more…]

Filed Under: Marketing

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