Playsee, the popular neighbourhood-centric social media platform, has introduced AILEX (AI Local Expert), an industry-first chatbot that transforms how users explore their surroundings. AILEX takes personalized recommendations to a whole new level, making Playsee the first of its kind to offer hyper-localised suggestions using artificial intelligence. [Read more…]
In a move for the local search marketing industry, PinMeTo, a prominent SaaS platform specializing in local search and marketing technology, has obtained ISO 27001 certification. This internationally recognized accolade reaffirms PinMeTo’s unwavering commitment to information security and data protection, reinforcing the company’s position as a trusted and secure partner for businesses worldwide. [Read more…]
In a bid to transform the way local businesses approach online content marketing, Moz, the leading SEO and marketing platform, has released its latest resource: the Local Business Content Marketing Guide. This comprehensive guide is poised to provide local business owners with invaluable insights and tools to navigate the digital landscape effectively. [Read more…]
In a bid to alleviate the challenges and costs associated with launching and growing a business online, Ryan Klein, Founder and CEO of The Local Agency™, is launching a solution designed to simplify and enhance digital marketing efforts. The Local Agency™ is set to redefine the landscape of digital marketing by offering a strategic, scalable search process that empowers businesses to expand their visibility, drive traffic, and boost sales. [Read more…]
Tiger Pistol, a cutting-edge collaborative advertising platform, has joined forces with Yext, a leading digital experience platform, to empower users in building digital experiences across various channels while effectively managing local listings data. This collaboration reinforces Tiger Pistol’s dedication to selecting top-tier partners and offers brands an unprecedented opportunity to enhance their capabilities in local social advertising. [Read more…]
According to reports that have been sent directly to me, contractors in California are being penalized by the State of California. They’re being penalized for not displaying their license numbers on their Google My Business websites. Apparently the State of California considers a Business.Site website to be advertising (just like a website hosted on a unique domain name). Therefore, if a contractor does not display their California license number on the Google My Business site, as defined in the CSLB Rules and Regulations. [Read more…]