Facebook is the first brand owner to file under the new Uniform Rapid Suspension System (URS) domain dispute system. Facebook used the new Uniform Rapid Suspension System (URS) system to dispute the ownership of the domain name Facebook.pw, where they prevailed.
The Uniform Rapid Suspension System is a new domain name dispute resolution system designed to quickly suspend domain names that are infringing on a brand’s trademarks. The Forum is approved by the Internet Corporation of Assigned Names and Numbers (ICANN) to provide domain name dispute resolution services under policies like the URS.
In the case of facebook.pw, the complaint was filed with URS on August 21, 2013.
While the Uniform Rapid Suspension System was actually supposed to only deal with infringement in the top level domains delegated under ICANN’s new generic top level domain (gTLD) program, Facebook was able to file the complaint over facebook.pw because the domain name at issue was registered in the country-code top level domain (ccTLD), .pw. The .PW ccTLD independently adopted the URS when it first launched.
The domain name dispute policies and procedures can be found here: http://domains.adrforum.com/